TOTA and Tourism AI Network are Partnering to Develop a Data-Driven Tool for Tourism
The Tourism AI Network (TAIN), in partnership with Thompson Okanagan Tourism Association (TOTA) and RJA Consulting, has announced a new collaboration to design and develop TourismOps AI, a data-driven tool aimed at solving the industry's biggest challenge: fragmented data and complex reporting.
The planned TourismOps AI platform is initially being designed to help organizations:
Unify Data: Combine internal data into one secure AI platform.
Automate Reporting: Simplify and automate multi-funder reports.
Reduce Administrative Burden: Spend less time on spreadsheets and systems.
Tell a Deeper Story: Move beyond simple visitor spend to highlight the full impact of your destination.