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Book Now for the 2018/19 Cooperative Marketing Opportunities The Route 97 Road Trip Map Guide will be enhanced for the 2019 edition with a focus on Road Trip loops and businesses and activities surrounding them. Route97.net will be re-developed to showcase our Road Trips. Advertising will move away from the current Service Directory style to banner ads that will […]

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Kelowna is Canada’s most famous year-round resort destination and the perfect place for a learning holiday. The city boasts mild and sunny weather and is well known for its pristine beaches, abundant orchards, award-winning wineries, championship golf courses, and ‘champagne’ powder skiing. This Executive Tour program attracts office workers, executives, corporate and incentive groups and […]

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There’s No Better Place for Hockey than the Beach! Your team is welcome at Watermark! Heading to Osoyoos for training or a tournament? Take advantage of our excellent Sports Team rates! Whether you’re on the team or just a supporting fan, you’ll get plenty of rest in our comfortable 1- and 2-bedroom suites. Enjoy all […]

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The Tourism Kelowna Society held their Annual General Meeting today (December 11) at the Kelowna Yacht Club where they updated stakeholders on how the destination market organization continues to grow Kelowna’s national reputation as a four-season outdoor destination of choice. Reports from the CEO and Board of Directors highlighted the success of the major events […]

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go2HR’s annual Student Industry Rendezvous is the biggest, not-to-be-missed event that connects over 400 enthusiastic tourism and hospitality students to 35+ employers in the BC tourism and hospitality industry. If you’re looking to fill openings and bring on board talented young students and graduates, this is the chance to kick-start the recruitment conversation! The 2019 […]

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A stronger focus on tourism could add billions to the Canadian economy and create up to 180,000 new jobs, according to a new advisory report prepared for the federal government. The report by the McKinsey & Company advisory firm says one of the main issues holding Canada back is its lopsided tourism profile as most […]

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Corcelettes Estate Winery has recently acquired a large parcel of land on the Keremeos Upper Bench in the Similkameen Valley. The current Estate is nestled against the black rocks east of the Village of Keremeos. The new property wraps around the Estate from the north, and adds higher elevation, south facing, desert plateau vineyards. “This was […]

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On Wednesday evening (December 5) the Shuswap’s newest women’s networking group, Shuswap Women Who Wine hosted their second quarterly Community Giving event. The Event was hosted at the Salmon Arm Curling Centre and was attended by 72 members of the community, almost double the attendance from their first giving event in September. Attendees enjoyed a […]

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It has certainly proven to be an interesting year for the Thompson Okanagan and as with all years, I suppose, it has had some good and bad moments. One cannot reflect on the past year without recognizing the many challenges our stakeholders have coped with as a result of many natural occurrences ranging from severe […]

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After a successful first year, Denim on the Diamond is set to take over Kelowna’s King Stadium once again in 2019. More than 3,000 people took to the stadium on Sept. 1 to see nine musical acts, including Kelowna’s own country artist Chad Brownlee. On Thursday, co-founder of the event Mitch Carefoot announced five of the artists […]

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AGM Overview Dennis Thomas of Taykaya Tours from Tsleil-Waututh Nation welcomed the delegates to the shared traditional territory of the Tsleil-Waututh, Musqueum, and Squamish Nations. Brenda Baptiste, ITBC Board Chair, made opening remarks for the 2018 AGM stated that ITBC has exceeded in every area over the past year and looks forward to continued growth […]

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Does promoting sustainability work as a tourism marketing strategy? Two European destinations are banking on branding green as a way to attract more high-spending visitors., hoping to break down perceptions that sustainability is a marketing gimmick. For the past 10 years, the Slovenian Tourist Board has been all in on green tourism as a development […]

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It is not too early to start planning for summer in the Okanagan. The past 3 years. International Gateway Kelowna’s summer camps have been completely sold out by early May. Book you next individual or group in our summer vacation program. IGK’s most popular camp combines morning English as a Second Language lessons with dynamic afternoon activities in […]

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The Days are Getting Shorter… Let’s Celebrate! Shorter days mean longer evenings! Spend them enjoying yourself. Join us at the Restaurant at Watermark to Just Get Happy (and even Happier) this season: Happy Hour menu available from  3-5pm, daily (also, wine pairings for only $4. Cheers!) Happier Hour menu available from 8-10pm, daily Don’t miss […]

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LIMITED TIME OFFER With this early December offer, local residents can experience winter menus crafted by our new Executive Chef using a $50 food and beverage credit with their stay at Sparkling Hill Resort. Stay during December 9th – 13th to receive this limited time offer. Rates starting at $189 CAD per night weekday (Sun – Thurs). Offer […]

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The Thompson Okanagan Tourism Association (TOTA) — a not-for-profit society which represents business and community tourism interests throughout the region — was declared winner of the highly prestigious World’s Responsible Tourism Award at the 25th annual World Travel Awards (WTA), held this past Saturday (Dec. 1) in Lisbon, Portugal. The award was accepted by Glenn Mandziuk, President […]

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Whether you’re new to the brew or a seasoned craft beer connoisseur you won’t want to miss the 24th Annual Okanagan Fest of Ale April 12 & 13, 2019 in Penticton BC! Join 65 craft brewers and 5000+ craft beer enthusiasts at one of the largest and longest running beer festivals in the Pacific Northwest. […]

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Enjoy a weekend of food, wine, and winter adventure at Sun Peaks Resort with the first annual Savour the Sun Festival. A partnership between Oliver Osoyoos Wine Country and Sun Peaks Resort, the weekend will bring some of the region’s most celebrated winemakers to the popular mountain destination. Anchored to three signature evening events, snow lovers can spend the day […]

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A newly discovered cave in a remote valley in British Columbia’s Wells Gray Provincial Park might just be the country’s largest. The feature was spotted by a helicopter crew from the province’s Ministry of Environment and Climate Change in March, when they were conducting a caribou census through the northeastern part of the park. Geologist Catherine Hickson, […]

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It has been a tremendous year for our region and Association, not only being nominated for but shortlisted and even winning several prestigious awards around the world, against some very strong and, quite frankly, much larger in terms of budgets competition. Our region “Thompson Okanagan” is being recognized as a leader in strategic vision in […]

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Winemakers in the Valley are on standby, waiting for the perfect night to harvest grapes for ice wine. Summerhill Pyramid Winery assistant winemaker Michael Alexander says ice wine is a premium product. “It is difficult … to make, and it is a risk,” he said. Countries like Germany only get to make ice wine once […]

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Did you know that a visit to the Beach is the best way to enjoy the ski hill this season? Watermark Beach Resort’s Ski & Stay package gives you the best of both worlds. Enjoy the Okanagan’s famed champagne powder and uncrowded slopes at one of BC’s most beautiful ski areas. After a day of schussing, make […]

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Coming next winter, a brand-new quadruple chairlift will be installed at Manning Park Resort ski hill to replace the existing Orange Chair. At a large gathering on Sunday morning, General Manager, Vern Schram, made this major announcement at the ski hill location where the new lift will be installed. Schram stated that “work will commence […]

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Tourism Kamloops is adding a Digital Marketing Specialist to the team in 2019. Read below for full details on the position. Digital Marketing Specialist (link to PDF here) Full time, Permanent Tourism Kamloops promotes Kamloops as an attractive, affordable and accessible getaway for outdoor enthusiasts, families, athletes and weekend warriors. We lead innovative marketing strategies to […]

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Kelowna golfers who aren’t ready to put away the clubs for the winter are in luck. Shadow Ridge Golf Club has announced that the course will reopen to players Nove 29 and plans on staying open throughout the weekend. For those who haven’t checked their calendar recently, that means December golf! With Kelowna expecting milder […]

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