Vote TOTA for World's Responsible Tourism Award 2023 by November 17

The Thompson Okanagan Tourism Association (TOTA) has been nominated for the World's Responsible Tourism Award 2023 in the 30th annual World Travel Awards.

The World Travel Awards acknowledge, reward, and celebrate excellence across all sectors of the global travel and tourism industry.

TOTA has received the World Travel Award for Responsible Tourism four consecutive years and is honoured to be nominated once again in this category.

Achieving this recognition again would help TOTA spread the word on how the Thompson Okanagan tourism industry and our organization are working to offer tourism services in a responsible and sustainable manner.

Voting is open for the World Travel Awards Caribbean and Americas categories until midnight November 17, 2023.

We would greatly appreciate it if you could take a few moments to register and vote for TOTA in category 277. World's Responsible Tourism Award.

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How It Works

Votes can be cast by travel professionals, media, and tourism consumers, with the nominee gaining the most votes in each category announced as the winner.

Double Your Votes

Votes cast by industry voters will count as two votes. When you register, check the Travel Industry box to provide your company details, then submit a minimum of 10 votes.

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Background

About the World Travel Awards™

World Travel Awards™ was established in 1993 to acknowledge, reward and celebrate excellence across all key sectors of the travel, tourism and hospitality industries. Today, the World Travel Awards™ brand is recognised globally as the ultimate hallmark of industry excellence.

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About the Thompson Okanagan Tourism Association

The Thompson Okanagan Tourism Association (TOTA) is a non-profit society, governed by an elected Board of Directors, which represents business and community tourism interests of the Thompson Okanagan region of British Columbia. TOTA is supported by and representative of Destination British Columbia and the B.C. Ministry of Tourism, Arts, Culture, and Sport.

TOTA is an industry-led organization that represents and supports all business and community tourism interests in the region, while also helping to implement provincial tourism policies.

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Work Towards Climate Action Goals by Switching to RNG & Enter to Win a Two-night Stay at Garnet Valley Ranch Winery

Thompson Okanagan Tourism Association Initiative aids Province’s ‘CleanBC Roadmap to 2030’

Through a new partnership with Natural Resources Canada and FortisBC, the Thompson Okanagan Tourism Association (TOTA) is working to take meaningful and measurable steps to reduce the carbon footprint in the Thompson Okanagan region. The partnership aims to increase awareness on the simplicity of switching to Renewable Natural Gas (RNG) to heat and power homes and tourism businesses - and to inspire businesses and residents to take action.

The partnership has launched a campaign inviting FortisBC customers to make an immediate change to RNG, a more sustainable fuel source than other natural gasses.

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What is RNG and its environmental benefits?

Conventional natural gas and RNG are chemically identical and interchangeable within existing infrastructure, but RNG is created through renewable sources, meaning RNG is a low carbon alternative which will reduce emissions and align users with the CleanBC Roadmap to 2030.

RNG is a purified ‘biogas’ made from commonly found organic materials, plants, animal refuse, and waste. These materials are brought to a dedicated facility, such as the Glenmore Landfill in Kelowna and the Salmon Arm Landfill, where methane is processed and repurposed into the accessible fuel source.

FortisBC is the flagship utility company of British Columbia dealing in natural gas and Renewable Natural Gas.

For more information, visit TOTABC.org/RNG.

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Make the switch to RNG

Switching to FortisBC’s RNG option does not require any new equipment, upgrades, or installations; or upgrades to existing appliances.

In just a few minutes, business and residential FortisBC customers can make an immediate move to reduce harmful climate change emissions and achieve sustainability goals.

The cost of RNG depends on the blend chosen. Customers can choose to switch to 5%, 10%, 25%, 50%, or 100% of their natural gas to RNG.

Simple Steps to Switch to RNG

1. Log in to your account at FortisBC.com.

2. Under the “Manage Services” menu, select “Renewable Natural Gas.”

3. Follow the instructions to enroll.

If you have any questions for your business, feel free to connect with TOTA’s Energy Analyst, Harshit Srivastava, at Energy@TOTABC.com or schedule a meeting for a free Energy Assessment.

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Businesses Leading by Example + Contest

TOTA and FortisBC are pleased to partner with a Summerland-based business that takes their commitment to sustainability seriously: Okanagan Crush Pad and Garnet Valley Ranch Winery are adding Renewable Natural Gas into their energy portfolio, and also encouraging others in the region to take steps towards reducing climate-changing emissions by offering a two-night stay at the brand-new Garnet Valley Ranch Winery to bring awareness to this worthy climate action cause. Learn more and enter to win.

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Funding provided by Natural Resources Canada

Natural Resources Canada (NRCAN) is the department of the Government of Canada responsible for natural resources, energy, minerals and metals, forests, earth sciences, mapping, and remote sensing. NRCAN is committed to improving the quality of life for Canadians by ensuring the country’s abundant natural resources are developed sustainably, competitively, and inclusively. NRCAN develops policies and programs that enhance the contribution of the natural resources sector to the economy and conducts innovative science in facilities across Canada to generate ideas and transfer technologies. Natural Resources Canada has provided TOTA with funding to spread awareness about the benefits, availability, and accessibility of Renewable Natural Gas to regional tourism stakeholders.

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About Thompson Okanagan Tourism Association

The Thompson Okanagan Tourism Association (TOTA) is a not-for-profit society that represents a geographic area nestled in the Southern Interior of British Columbia, Canada. The region’s name is derived from two major geographic features: the Thompson River and Okanagan Lake. TOTA plays a support, leadership and growth role in the tourism industry for this region. It aims to stimulate ongoing sustainable growth by embracing the value of tourism through community engagement, innovative leadership in promoting authentic experiences, and inspiring creative collaboration. Key TOTA initiatives include: Biosphere Certified Gold Destination, 7 Generations Pledge, and Glasgow Declaration on Climate Action in Tourism.

For more information about TOTA visit TOTABC.org, or visit the consumer facing website ThompsonOkanagan.com. Connect socially on Instagram at @Thompson_Okanagan.

TOTA Marketing Team Showcased Thompson Okanagan at Travel Classics West Conference

The Thompson Okanagan Tourism Association was recently involved with the Travel Classics West Conference that took place in Vancouver, BC on September 14 to 17, 2023. TOTA, in partnership with local CDMOs and businesses, were able to host two pre-conference press trips in the North Thompson and the Central to South Okanagan. These trips were attended by editors and writers providing them with a taste of the world class destinations that call this region home.

Along with the press trips, TOTA had a booth at the conference’s opening marketplace where Chef Ned Bell of Buy BC prepared and served a grilled cheese with apple relish topped with apple vinaigrette, all made with locally sourced Thompson Okanagan ingredients. 50 writers and editors from across North America attended the conference.

The Travel Classics West Conference brings writers and editors together, making it an important event for TOTA to showcase the Thompson Okanagan. The conference is an opportunity for TOTA’s marketing team to entice travel media to experience the region for themselves and share it with their readers.

Travel Order Impact Survey

The Thompson Okanagan Tourism Association (TOTA) and the British Columbia Hotel Association (BCHA) are working together to assess the immediate and long-term impacts on Thompson Okanagan tourism stakeholders from Accommodation Travel Restrictions (Southern Interior Areas) Order by the Province of BC, originally effective August 19 - September 4, 2023.

TOTA and BCHA are conducting a survey to collect details on the impacts of the order on tourism operations to present a summary of the findings to the BC Ministry of Tourism, Art, Culture, and Sport (MTACS) to share with the other ministries.

Survey

The survey will take approximately 20 minutes to complete. Your input is critical to understanding the impact of the order on businesses.

If you represent more than one business, please complete additional surveys for each business so that we have a better understanding of the impact of the order.

To complete the survey, go to https://TOTABC.org/Survey

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Additional Support

We understand this is a challenging time for businesses. The TOTA team would like to help. If you have any questions or concerns to discuss, please email Recovery@TOTABC.com.

Thompson Okanagan Tourism Association and Okanagan College Announce Fall Intake for Fully Funded Virtual Hospitality Certificate Program

The Thompson Okanagan Tourism Association (TOTA) and Okanagan College are once again investing in the future of regional tourism and hospitality with the third intake of the fully funded Hospitality Professional Program. The initiative is open to current professionals looking to elevate their career path, and those interested in securing skills and experience to land a job in the region’s vibrant tourism and hospitality sectors.

The Hospitality Professional Program comes with no financial burden, ensuring students can focus on gaining the skills and experience needed to unlock new and elevated roles. The partnership between TOTA and Okanagan College is made possible through federal funding in order to address major industry downturns and the ongoing skilled labour shortage facing tourism and hospitality businesses across the country.

“This is an exceptional opportunity for current and hopeful hospitality professionals to level up their skill set - at no personal expense,” shared Ellen Walker-Matthews, TOTA CEO. “Okanagan College offers timely, relevant, and meaningful education and skills that can quickly elevate a career. I highly recommend this to anyone looking for career change and advancement.”

This comprehensive part-time program has been specially designed to equip students with the skills and knowledge needed to excel in the dynamic world of tourism hospitality. The blend of live online learning sessions rapidly covers many topics of the evolving landscape, providing an introduction to marketing, social media, accounting, project management, human resources, and management. This is coupled with self-led online industry certifications including WHMIS; FoodSafe; and Serving It Right.

The first 30 - 34 weeks are spent in a virtual classroom and is followed by 10 weeks of on-site work experience, mentorship, and a job placement at a local business. From guest services to event management and beyond, students will receive top-notch training, networking opportunities and on-the-job training that will open many doors to tourism careers in the Thompson Okanagan.

Participants can choose from one of two part-time live online training schedules:

• Schedule 1: Monday to Friday mornings from October 2023 to May 2024

• Schedule 2: Evenings and Saturdays from October 2023 to June 2024

• Both schedules include work experience & mentorship: May – July 2024

Two information sessions will happen on September 15 at 1pm and September 21 at 7pm.

Interested participants can register at TOTABC.org/training. The deadline for program intake is Friday, September 29, 2023. Students will be interviewed and accepted as applications are received until the program is filled.

Don't miss out on this chance to jumpstart a career in tourism and hospitality. Interested individuals are invited to embark on a journey of growth, excellence, and success. Learn more and apply at TOTABC.org/Training.

*Applicants must be Canadian citizens, permanent residents, or protected persons legally able to work in Canada. The virtual portion of the program can be taken from anywhere across Canada, but participants must be in, or relocating to, the Thompson Okanagan for the work experience and job placement portion of the program.

Thompson Okanagan Tourism Association Ready to Welcome Visitors Back After Travel Order Lifted

The Thompson Okanagan Tourism Association (TOTA) is grateful to Premier Eby and Minister Ma, the Minister of Emergency Management and Climate Readiness, for coming to tour many parts of the Thompson Okanagan region yesterday. After speaking with residents and viewing the impacts of recent and continuing wildfires, Minister Ma, together with Premier Eby lifted the order restricting travel to the Thompson Okanagan region.

“We greatly appreciate the efforts of the Premier and Minister Ma to work with us to reopen the region sooner than anticipated, it was an essential step to protect our tourism economy,” shares Ellen Walker-Matthews of the Thompson Okanagan Tourism Association. “On behalf of the industry, I would like to extend sincere gratitude to the firefighters, first responders, emergency workers, and volunteers who have worked tirelessly to help the communities of the Thompson Okanagan impacted by wildfires.”

Walker-Matthews adds, “The Thompson Okanagan is most definitely open and ready to welcome visitors back to the region. The industry looks forward to embracing those that already have trips booked, and invite visitors to plan a trip to one of the many communities that call the Southern Interior home through ThompsonOkanagan.com.”

Booking a trip is going to be one of the best ways to assist with recovery efforts for the tourism economy through the months ahead, and it is essential to have the movement of visitors back in the area. Whether visiting the Thompson, Gold Country, Okanagan, Boundary Country, Similkameen Valley or Shuswap, each has unique experiences to discover in every season that can only be found in this place. Explore the destinations, or connect socially @thompson_okanagan for further trip inspiration.

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About Thompson Okanagan Tourism Association:

The Thompson Okanagan Tourism Association (TOTA) is a not-for-profit society that represents a geographic area nestled in the Southern Interior of British Columbia, Canada. The region’s name is derived from two major geographic features: the Thompson River and Okanagan Lake. TOTA plays a support, leadership and growth role in the tourism industry for this region. It aims to stimulate ongoing sustainable growth by embracing the value of tourism through community engagement, innovative leadership in promoting authentic experiences, and inspiring creative collaboration. Key TOTA initiatives include; Biosphere Certified Gold Destination, 7 Generations Pledge, and Glasgow Declaration on Climate Action in Tourism.

For more information about TOTA visit TOTABC.org, or visit the trip planning website ThompsonOkanagan.com.

Media Contact:

Krista Lochhead

krista@hatchhos.com

778.227.2396

Hatch Hospitality Inc. dba hatchcomms.ca

Advocacy Update: Accommodation Travel Restrictions

As the fire fight continues in multiple areas of the Thompson Okanagan and BC, our hearts are with those evacuated and those that have lost their homes. We can't say enough about the amazing work of the firefighters and BC Wildfire Service, working together with numerous community fire departments from around the province.

Accommodators are providing ongoing updates on room availability to be shared with Emergency Support Service (ESS) Centres to coordinate room bookings for evacuees and first responders.

Having said that, we are also acutely aware that the Accommodation Travel Restrictions Order for Southern Interior areas up to September 4 has decimated the tourism industry in a critical time of the season, resulting in tremendous financial repercussions.

We all stand at the ready to support the evacuees but this need has not been realized. Presently, considering the evacuation requirements and available accommodations, we have a surplus available within Kelowna and West Kelowna. Although the fires' threat persists, the cooler temperatures and potential rain forecast offer some relief.

Over recent days, TOTA and the BC Hotel Association (BCHA) have actively engaged with the Ministry of Tourism, Arts, Culture and Sport, advocating for a number of measures aimed at supporting tourism and hospitality businesses. We've presented a comprehensive overview of the on-ground situation, laying out the facts to facilitate an informed decision-making process.

On August 21, we formally urged the Tourism Ministry to have EMCR, Minister Ma, and the Premier to move forward with the following measures:

• A safe and expedited lifting of the essential-only travel order, particularly in areas like Osoyoos, Oliver, Penticton, Summerland, Vernon, and Kamloops, where accommodation is not currently being fully utilized to support evacuation efforts.

• A commitment from the Premier that financial relief will be explored to offset the substantial economic losses experienced by operators due to the implementation of the travel order.

We continue to meet with the ministries as the situation progresses.

We encourage you to share your insights and feedback by emailing Recovery@TOTABC.com so that we can bring your concerns to the government.

In the meantime, we are working to get the region open and operating again as quickly as possible, recognizing that the current and potential losses.

Kind regards,

Ellen Walker-Matthews
CEO, Thompson Okanagan Tourism Association (TOTA) 

TOTA Industry Communications Survey Feedback

We asked, you answered! Thank you to everyone who shared their feedback in TOTA’s Industry Communications Survey in March. Your insights will help the TOTA team to better support you in the coming year.

Here's what the industry had to say and our thoughts moving forward:

What content from TOTA is most valuable to you?

1. General Thompson Okanagan tourism news

2. Trends and grant and funding opportunities

3. Professional development in the form of webinars, training programs, and industry events

4. Market research reports

5. British Columbia tourism news and trends

6. Sustainable tourism - specifically with examples, inspirational ‘how to’s and more opportunities to get involved.

7. Updates on regional media coverage and upcoming media and travel trade visits in the region

We will continue to share this information, with a new focus on social media posting, and a new format for the newsletter. The industry newsletter will now be published twice per month instead of weekly, with a succinct, scannable format so you can easily find and access the information that’s important to you.

What sustainability initiatives would you like to see from TOTA?

1. Examples of sustainability initiatives and practices

2. Composting, recycling, and plastics

3. Water and energy

4. Regenerative, green, and eco tourism

5. Grants and funding to be more sustainable

6. Training, events, and tips

7. Biosphere

We will incorporate this information into the new Destination Stewardship section of every industry newsletter.

What skills, trends, or topics do you want to learn more about?

1. Marketing and PR

2. Trends, insights, and research

3. Sustainability and the environment

4. People + Culture - customer service, staff relations, the labour market

5. Grant writing

6. Economic and destination development and management

7. Social media best practices

Great news! There are already many resources available for free or low cost, including:

Destination BC Tourism Digital Academy and eLearningU digital marketing and trend webinars and recordings.

Symphony Tourism Services (TOTA’s subsidiary) publishes report and can assist with data, trends, insights, and custom research.

TOTA is working with the BC Regional Tourism Secretariat (BCRTS) to launch the Tourism Impact Portal, a dashboard of key data.

The BC Tourism Sustainability Network and Biosphere Commitment Program

The Great Taste of Canada and Buy BC will assist with development of culinary/agritourism.

Hatch Comms will provide proactive and real time Crisis Communications support and emergency management for community DMOs.

go2HR provides BC resources like a job board, training for staff, support for HR managers, and labour market research.

The TOTA team will continue to seek out resources to assist with these top topics. 

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Thank You for Your Feedback

Thanks again for generously sharing your time, experience, and feedback so the whole Thompson Okanagan tourism industry can benefit.

If you would like more information or have more to say, please respond to this email with any questions or comments.

Proactive Crisis Communications Support to Communities Around the Province

Visitors to British Columbia can travel with greater confidence knowing their safety and wellbeing are a top consideration to area tourism associations. The British Columbia Regional Tourism Secretariat (BCRTS), which includes the Thompson Okanagan Tourism Association (TOTA), announced a partnership with Hatch Comms that will provide increased proactive crisis communications support to related Community Destination Management Organizations (CDMO) for visitors during an emergency event.

During crises in recent years, the BCRTS has been a source for critical messages, management training, and information for visitors in the region. The goal of this partnership is to improve crisis communications leadership, and for communities to use it as the primary resource, support, and contact for tourism, travel and media messaging during a crisis that is being handled on a local level.

“The most vital service we can offer visitors during emergency situations is timely, clear, and accurate information that is easily and consistently accessible,” said BCRTS Vice Chair and TOTA CEO, Ellen Walker-Matthews. “Providing leadership and resources to help our destinations plan for the unexpected and calmly communicate real-time information will be a huge benefit to industry, media, and visitors at times of crisis.”

Increased wildfires, floods, and other natural disasters are happening with greater frequency and severity in the age of climate change. Ahead of what has been predicted to be another busy emergency season, the BCRTS and Hatch Comms are ensuring relevant Community Destination Management Organizations have crisis communications plans in place. These efforts include updating existing destination plans as well as building new ones via approved frameworks and training programs from Destination British Columbia and the BC Tourism Emergency Management Committee. This will ensure that all situations are well-thought out, responses are prepared, and key stakeholder and media contacts are identified before the busy visitor season commences.

How it Works:

When a Community Destination Management Organization activates the BCRTS emergency support system, Hatch will help the destination implement their crisis communications plans during a high stress situation. This support will ensure that the destination operates within the chain of communications of the appropriate agencies to access official messaging which will then be communicated back through the established tourism channels. These steps should significantly improve outcomes for destinations with visitors in a variety of crisis situations by providing a singular source of accurate information. This will also support the destination’s communications and economy should they be in a nearby but unaffected destination, keeping visitors confidently flowing to areas that remain safe to travel.

Visitors are encouraged to visit Destination British Columbia’s Know Before You Go page and the regional websites for specific areas they may be planning to visit.

This project is a partnership between the Ministry of Tourism, Arts, Culture and Sport; Destination British Columbia; and the BCRTS.

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About British Columbia Regional Tourism Secretariat:

The British Columbia Regional Tourism Secretariat is a collaboration among the following five regional destination management organizations: Cariboo Chilcotin Coast Tourism Association, Kootenay Rockies Tourism Association, Northern BC Tourism Association, Thompson Okanagan Tourism Association, and 4VI (Vancouver Island). This initiative also includes the sixth region, Vancouver Coast & Mountains.

The 5 regions under BCRTS are not-for-profit societies governed by the BC Societies Act. They are an industry-led organization, governed by an elected Board of Directors, who represent and support business and community tourism interests throughout each region.

About Hatch Comms:

Hatch Comms, a subsidiary of Hatch Hospitality, is a lifestyle PR agency that specializes in hotels, destinations, wineries, restaurants, ingredients, and culinary talent. Tourism, travel, and hospitality are all about experiencing the detail and beauty of different lifestyles. Hatch Comms offers clients personalized service that is all about results and relationships. The Hatch team is seasoned experts who are passionate about what they do and thrive on clients' successes, and have enjoyed representing some of the world’s most beautiful, delicious and engaging businesses for more than 25 years.

Thompson Okanagan Receives $7.9M in Funding for Tourism Projects

Thompson Okanagan communities and tourism operators received nearly 8 million dollars as part of the province-wide program to keep building British Columbia as a world-class tourism destination. 

“We are delighted! These funds will go a long way to elevate area experiences in destinations big and small,” said Thompson Okanagan Tourism Association CEO, Ellen Walker-Matthews. “As a core economic driver for the region, this investment in destinations and tourism experiences will pay dividends for years to come.”

Some examples include Destination Silver Star’s build on mountain campground enhancements, Kamloops’ all-wheels pump track facility project, rehabilitation of the Hedley Mascot Mine, expansion of Valemount’s mountain bike trails, improved recreational fishing access, and a variety of trail building and trail revitalization initiatives. View the full list of funding recipients.

One notable project that received $550k from this economic driver is TOTA’s very own Tourism Inspiration Centre, located on the Okanagan Connector on Hwy 97C near Peachland. As visitors journey to the Okanagan they will be welcomed with an amazing view, a revitalized building, and a wealth of resources to inform and inspire their trip. 

This location is the gateway to all kinds of distinctive regional experiences, accommodations, and events that the trained onsite counselors will enjoy telling visitors all about. It’s also a lovely place to take a break, stock up on locally made food, beverages, and gifts, charge an EV, and use the complimentary WiFi to plan the next leg of an exciting Thompson Okanagan journey.

The Tourism Inspiration Centre updates will be jointly funded by Clean BC and Infrastucture Canada and is currently in the design phase with completion planned for spring of 2024. The Inspiration Centre will have updated exteriors and interiors, creating an inviting visitor experience, as well as a living roof with native flora, natural light, and a rooftop viewpoint with stunning views of Okanagan Lake. The centre is striving to become a net zero building, utilizing a robust solar power system and passive heating and cooling construction techniques.

“First impressions are everything,” said Walker-Matthews. “Centre visitors will be inspired by an unforgettable welcome to the Thompson Okanagan and all it's magic which leads with an incredible view and continues with the service, hospitality, and experiences the region is so beloved for.”

Thompson Okanagan Tourism Climate Action Plan Provides Guidance for Sustainable Development for Regional Businesses and Communities

Kelowna, B.C. (April 18, 2023) - The Thompson Okanagan Tourism Association (TOTA) has introduced a new climate action plan to facilitate sustainable industry and community development in the Thompson Okanagan region of British Columbia, Canada.

TOTA has been committed to sustainable and responsible tourism since 2012 and became a signatory of the Glasgow Declaration on Climate Action in Tourism in May 2022, which includes the development and implementation of an official climate action plan to accelerate and co-ordinate climate action in tourism.

The plan outlines a series of strategies and initiatives to support the regional and global commitment to cut emissions in half by 2030 and reach Net Zero as soon as possible before 2050.

"TOTA recognizes the critical role that tourism plays in the region's economy and is committed to ensuring that the industry grows in a sustainable way," said Ellen Walker-Matthews, TOTA CEO. "By implementing this Climate Action Plan, we can work to reduce tourism’s carbon footprint while also enhancing the visitor experience and supporting local communities."

 The five pathways of the plan are:

• Measure: Measure and disclose all travel and tourism-related emissions. Ensure methodologies and tools are aligned to UNFCCC-relevant guidelines on measurement, reporting and verification, and that they are transparent and accessible.

• Decarbonize: Set and deliver targets aligned with climate science to accelerate tourism’s decarbonisation. This includes transport, infrastructure, accommodation, activities, food & drink, and waste management. While offsetting may have a subsidiary role, it must be complementary to real reductions.

• Regenerate: Restore and protect ecosystems, supporting nature’s ability to draw down carbon, as well as safeguarding biodiversity, food security, and water supply. As much of tourism is based in regions most immediately vulnerable to the impacts of climate change, ensure the sector can support affected and at-risk communities in resilience building, adaptation and disaster response. Help visitors and host communities experience better balance with nature.

• Collaborate: Share evidence of risks and solutions with all stakeholders and our guests, and work together to ensure our plans are as effective and co-ordinated as possible. Strengthen governance and capacity for action at all levels, including national and sub-national authorities, civil society, large companies and SMEs, vulnerable groups, local communities and visitors.

• Finance: Ensure organizational resources and capacity are sufficient to meet objectives set out in climate plans, including the financing of training, research and implementation of effective fiscal and policy tools where appropriate to accelerate transition.

TOTA encourages all tourism operators, visitors, and community members to learn more about the plan and take action to reduce their carbon footprint. Sustainability is becoming an increasingly significant factor for travellers when planning travel for both business and leisure. As people gain an understanding of the impact of travel, there is a growing preference for supporting responsible destinations, venues, hotels, and events. Destinations and their businesses that take initiative will attract these sustainability-conscious travellers.

To view the plan, download the Thompson Okanagan Climate Action Plan or visit TOTABC.org/committed/climate-action-plan

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About the Thompson Okanagan Tourism Association (TOTA):

The Thompson Okanagan Tourism Association is a non-profit society, governed by an elected Board of Directors, which represents business and community tourism interests throughout the region, and is supported by the British Columbia Ministry of Tourism, Arts, Culture, and Sport. It is an industry-led organization that represents and supports all business and community tourism interests in the region, while also helping to implement provincial tourism policies.

As a Biosphere Certified Destination, TOTA is committed to working towards the United Nations Sustainable Development Goals, including goals related to access and inclusion, such as “Reduced Inequalities” and “Sustainable Cities & Communities.” becoming a world-renowned accessible tourism destination and to promote “Access & Inclusion” in all aspects of community and tourism experiences, products, and services in the Thompson Okanagan region.

Learn more at TOTABC.org.

About the Glasgow Declaration on Climate Action in Tourism:

The Glasgow Declaration on Climate Action in Tourism is an urgent call for all stakeholders to commit to a decade of climate action in tourism, led by the United Nations World Tourism Organization (UNWTO) in collaboration with the Travel Foundation, and within the framework of the One Planet Network and Tourism Declares a Climate Emergency initiatives. The Declaration was officially launched at the UN Climate Change Conference (COP26) in November 2021, after the need for a globally consistent approach for climate action in tourism was made clear, notably through research into CO2 emissions carried out by UNWTO/ITF and released at the UNFCCC COP25 in December 2019. 

Learn more at OnePlanetNetwork.org/programmes/sustainable-tourism/glasgow-declaration

For more information, contact:

Ellen-Walker Matthews

Chief Executive Officer (CEO)

Thompson Okanagan Tourism Association (TOTA)

E: CEO@TOTABC.com

Bat Resource for Okanagan Accommodators

In honour of International Bat Appreciation Day on April 17, the Thompson Okanagan Tourism Association (TOTA) and the BC Community Bat Program (BCCBP) are pleased to announce a partnership to assist and educate accommodators throughout the region on the importance of protecting the bat populations in the Okanagan.

Bats are an important part of the Okanagan ecosystem and are neither rodents nor considered pests under BC law. They are classified as wildlife under the BC Wildlife Act and are protected from harassment and killing.

Bat Education Resource

TOTA and the BCCBP have created a resource for accommodators with bats on their property that details the importance of bats, how to protect them, and how best to manage them at your accommodation whether you are looking to incorporate them into your operations or relocate them somewhere else.

• BC Bats | Community Bat Programs of BC

• Resources to help if you have Bats - BC BATS

• What To Do If You’ve Found A Bat - Bat World Sanctuary

Photo by Merlin Tuttle©

Get Support for Bat Management

If you have bats at your accommodation or have had encounters with bats, take the bat survey, so the BC CBP can engage with you and your team to help you devise a plan on how to manage the bats.

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BC Community Bat Program (BCCBP)

The BC Community Bat Program is a network of community bat projects across BC, carried out in partnership with the Ministry of Environment. In the Okanagan region, we work with landowners to protect their bat roost sites and use bat-friendly exclusion methods, document the number of known roost sites in human-made structures, promote citizen science such as bat counts to monitor bat populations and White-nose Syndrome surveillance at active bat roosts, train Bat Ambassadors, and work with many partners towards implementation of Bat-friendly Communities.

Thompson Okanagan Wage Survey by go2HR | Submit by April 14, 2023

go2HR is conducting a confidential wage survey for tourism and hospitality employers in the Thompson Okanagan region. The survey aims to compile current, region-specific wage information to help Thompson Okanagan employers make informed decisions about their business planning for the upcoming summer season and beyond.

The survey is open until April 14, 2023 and participants will receive a report in May 2023 with region-specific wage information to assist employers in making informed business decisions. Results will not be shared publicly.

The goal for this survey is to provide results in a timely manner so that employers can use real-time data to inform their business planning the upcoming summer season and beyond.

If successful, the survey will be repeated on an annual basis.

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Background

Why a wage survey?

The go2HR Regional HR Advisory Services team recognized a need for current, region-specific wage information through go2HR's ongoing work with employers in the Thompson Okanagan region and many requests over the past years.

Credible wage surveys are valuable in any economic environment. They provide statistical insights into the markets in which you compete for employee skills. A better understanding of current salary ranges in the region allow you to build your own compensation structures more effectively.

Many large companies complete these salary surveys for different occupations, such as for sales and marketing, accounting, and human resources. The results are typically broken down by large[r] geographic areas like cities across the country (Vancouver, Calgary, etc.). They do not allow for, or typically poll, smaller centres like the Thompson Okanagan tourism region.

This survey is intended as a truly regional solution in a similar way that the go2HR Employment Tracker provides region-specific data to track changes in employment and major trends in our industry and to monitor the ongoing impact of COVID-19. 

Why now?

As part of the HR Advisory Services initiative that began early in the summer of 2022, wages have emerged as a key theme for businesses several regions. By conducting a regional wage survey, Thompson Okanagan employers will have data that can be used to inform their practices and prepare for the upcoming summer season and beyond.

This Regional Wage Survey began as a 2-year pilot project in the fall of 2022 in the Kootenay Rockies Tourism region. Building on its success, the survey, and methodology, go2HR is now offering the survey to employers in the Thompson Okanagan region. If successful, this will be repeated on an annual basis.

What’s in it for my business?

When you sign up to participate, you get access to all the results. These results will not be shared with the general public or any non-participating businesses, and could give you a ‘leg up’ in this highly competitive market for talent.

The “ask” of participating businesses:  

After you sign up to participate, you will be asked to provide the following information:

• Sector and size of business

• Sub-region within the Thompson Okanagan in which the business is located

• Entry level wages for each position on the list that you have in your business.  

• Employment type - seasonal, year-round, or if both

• Seasonal bonuses and, if so, the amount

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Positions to Be Surveyed

Leadership

• Housekeeping supervisor

• Executive housekeeper

• Front Desk Supervisor

• Front Office Manager

• Accounting Supervisor

• F&B Supervisor

• F&B Manager

• Chef de Partie

• Sous Chef

• Executive Chef

• Retail Manager

• Activities Manager or Operations

• Manager

• Golf Supervisor

Entry Level

• Room attendant or housekeeper

• House person or room checker

• Laundry attendant

• Front Desk Agent

• Night Auditor

• Server

• Bartender

• Dishwasher

• Line or Prep Cook or Cook

• Retail attendant or associate

• Activities attendant

• Activity Coordinator

• Activity Guide

• Turf care specialist

• Golf Services Agent or Specialist

• Beverage Cart Host or Server

• Maintenance Worker

• Bus Driver

For more info, please email HR@go2HR.ca.

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Spread the Word

Please share this opportunity with HR and management team members at your company and with other tourism companies in the Thompson Okanagan region.

Community Well-Being Survey Launches to All Residents of BC on International Happiness Day

March 20, 2023, Kelowna, B.C. - The Thompson Okanagan Tourism Association (TOTA) has launched the Community Well-Being Survey on International Day of Happiness, March 20, 2023. The survey is being conducted in collaboration with the British Columbia Regional Tourism Secretariat (BCRTS) and Planet Happiness, a tourism focused arm of the Happiness Alliance non-profit organization.

The goal is to measure how happy and healthy British Columbia’s residents are feeling and to further strengthen the relationship between the tourism industry, its residents and their well-being.

All B.C. residents are invited to take the Community Well-Being Survey between March 20 and April 30, 2023.

British Columbia is an incredible destination full of endless activities to explore nature and connect with others. The survey aims to collect insights from British Columbians on what makes this province an exceptional place to live as well as what brings its residents satisfaction and contentment. The survey contains questions about mental health, lifestyle, hobbies, feelings toward tourism, and daily activities.

The Community Well-being Survey is a state-of-the-art, scientifically-valid tool created by the Happiness Alliance. It is based on the country of Bhutan's pioneering approach to move beyond basic economic measures to determine a population’s “Gross National Happiness.” Inspired by Buddhist concepts, the term is defined as a “multi-dimensional approach to finding a balance between material well-being and a society’s spiritual, emotional, and cultural needs.”

Once the data is analyzed, a one-page destination score-card is produced that provides in-depth, data-rich reports that spark conversations about tourism and destination well-being, and how this relationship can be strengthened within the province.

British Columbians have proven their capacity for resiliency and moving forward together throughout the pandemic. As the world continues to return to normal, the British Columbia Regional Tourism Secretariat (BCRTS) wants to ensure resident well-being is at the forefront of reintegrating tourism to the communities.

One of the BCRTS’ objectives is to meet the United Nations’ Sustainable Development Goals and to support recovery efforts in the province due to the COVID-19 pandemic. Additional goals of this survey initiative include: raising global awareness and participation in the Gross National Happiness (GNH) and “Beyond GDP” agenda, as well as contributing to the BCRTS’ Tourism Impact Portal.

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Help Spread the Word

Individuals and companies are encouraged to share the survey with team members and communities before the survey closes on April 30, 2023. To make sharing easy, TOTA has prepared a Media Kit with sample promotion materials for email and social media.

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British Columbia Regional Tourism Secretariat

The British Columbia Regional Tourism Secretariat is a collaboration between the following five B.C. regional destination management organizations: Cariboo Chilcotin Coast Tourism Association, Kootenay Rockies Tourism Association, Northern BC Tourism Association, Thompson Okanagan Tourism Association and 4VI (Vancouver Island).

The regions within BCRTS are not-for-profit societies governed by the BC Societies Act. They are industry-led organizations, governed by an elected Board of Directors, who represent and support business and community tourism interests throughout each region.

Thompson Okanagan Tourism Association

The Thompson Okanagan Tourism Association (TOTA) is a non-profit society, governed by an elected Board of Directors, which represents business and community tourism interests of the Thompson Okanagan region of British Columbia. TOTA is supported by and representative of Destination British Columbia and the B.C. Ministry of Tourism, Arts, Culture, and Sport.

TOTA is an industry-led organization that represents and supports all business and community tourism interests in the region, while also helping to implement provincial tourism policies.

For more information visit TOTABC.org

Happiness Alliance

Happiness Alliance is a non-profit organization with a mission to contribute to the transformations of economies and societies so that the happiness of people, the well-being of communities, and the sustainability of ecosystems is the primary aim of governance, enterprise, and people. Since 2010, the Happiness Alliance has provided happiness and well-being tools and resources, including the Happiness Index. Executive Director Laura Musolanski has authored multiple books and articles and is also the co-author of the Happiness Policy Handbook.

For more information visit HappyCounts.org

Planet Happiness

Planet Happiness is a grassroots, big data project to introduce happiness and well-being science, policy, and practice to local communities, governments, and businesses connected to the travel and tourism industry. Dr. Paul Rogers co-founder and director of Planet Happiness, has over 20 years of experience as a tourism advisor to national and local government and has worked in more than a dozen countries across  Asia, Africa, and Australia.

For more information visit  OurHeritageOurHappiness.org 

New 3D Virtual Tours Highlight Accessible Features at Tourism Venues in the Thompson Okanagan

Kelowna, B.C. - Thompson Okanagan Tourism Association (TOTA), Spinal Cord Injury BC (SCI BC), and their Access BC program have launched Virtual Venue Tours, a mapping project to improve access and inclusion for people exploring the Thompson Okanagan region of British Columbia. 22 tours are available on ThompsonOkanagan.com as of March 2023 showcasing priority accessible features of various accommodations and attractions in Kelowna, Kamloops, Penticton, Naramata, Keremeos, Cawston, and Chase.

The virtual platform is easy to navigate on desktop and mobile devices, allowing people to explore venues and determine whether accessible features meet their specific requirements. When planning a visit, trip planners can explore the venues virtually and make informed decisions about which ones to experience in person.

The Virtual Venue Tours project was created for the Thompson Okanagan Biosphere Commitment Program, which supports businesses to improve access and inclusion for visitors and staff through various services; with support from the Targeted Regional Tourism Development Initiative (TRTDI) fund from the Province of BC.

"This project will help improve access and inclusion for all visitors to the Thompson Okanagan region. We want to ensure that everyone has the opportunity to experience the beauty of the region, and this program will make it easier for people to do so," said TOTA CEO Ellen Walker-Matthews.

At launch, these tours showcase the accessible features of the following venues who have participated in the Thompson Okanagan Biosphere Commitment Program or are committed to access and inclusion: 

Kelowna

• Grizzli Winery

• Little Straw Vineyards

• Kelowna Yacht Club

• Vibrant Vine Winery

• Tantalus Vineyards

• Summerhill Pyramid Winery

Keremeos & Cawston:

• Crowsnest Vineyards

• Eau Vivre Winery

• Klippers Guest Suites

• Klippers Marketplace & Cafe

• Row Fourteen Restaurant and Untangled Cider

Chase:

• Chase Visitor Centre

• Quaaout Lodge & Spa / Talking Rock Golf Resort

Kamloops:

• BC Wildlife Park

• Coast Kamloops Hotel & Conference Centre

• Delta Hotels by Marriott Kamloops

• South Thompson Inn & Conference Centre

• Best Western Plus Kamloops Hotel

• Monte Creek Winery

Penticton:

• Hoodoo Adventures

• Naramata Inn

• Tightrope Winery

The 3D images were created by Jody Wall Photography, a BC-based photographer and are hosted on the TourMkr platform.

More virtual tours will be added as funding becomes available.

To view the tours, visit ThompsonOkanagan.com/virtual-tours

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Key Links:

• TOTA Access & Inclusion Program

• Thompson Okanagan Biosphere Commitment Program

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About the Thompson Okanagan Tourism Association (TOTA):

The Thompson Okanagan Tourism Association is a non-profit society, governed by an elected Board of Directors, which represents business and community tourism interests throughout the region, and is supported by the British Columbia Ministry of Tourism, Arts, & Culture. It is an industry-led organization that represents and supports all business and community tourism interests in the region, while also helping to implement provincial tourism policies.

As a Biosphere Certified Destination, TOTA is committed to working towards the United Nations Sustainable Development Goals, including goals related to access and inclusion, such as “Reduced Inequalities” and “Sustainable Cities & Communities.” becoming a world-renowned accessible tourism destination and to promote “Access & Inclusion” in all aspects of community and tourism experiences, products, and services in the Thompson Okanagan region.

Learn more at TOTABC.org.

About Spinal Cord Injury BC:

Spinal Cord Injury BC (SCI BC) is a non-profit organization based in British Columbia, Canada, that provides support and resources for individuals who have sustained a spinal cord injury, as well as their families and caregivers. The organization was founded in 1957 and has since grown to become a leading resource for those affected by spinal cord injury.

SCI BC offers a wide range of programs and services, including peer support, information and referral, community outreach, and advocacy. One of the key initiatives of SCI BC is the development of accessible technology and equipment for people with spinal cord injuries, with a focus on enhancing mobility and independence. The organization also provides education and awareness programs to promote understanding and inclusion in the community.

Learn more at SCI-BC.ca.

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For more information, contact:

Ellen-Walker Matthews

Chief Executive Officer (CEO)

Thompson Okanagan Tourism Association (TOTA)

E: CEO@TOTABC.com

Industry Communications Survey: Share Your Feedback and Enter to Win a SilverStar Mountain Resort Getaway by Friday, March 31

The Thompson Okanagan Tourism Association (TOTA) is working with Hatch Hospitality to assess and revamp communications efforts with Thompson Okanagan tourism professionals, companies, and communities.

Hatch has prepared a survey for tourism stakeholders to share their feedback, along with a draw, with a chance to win a SilverStar Summer Getaway (1 night accommodation, 2 bike park / sightseeing tickets, bike rentals). The prize was kindly donated by Destination Silver Star.

Hatch will send email requests to TOTA subscribers throughout the month. The survey is also available through the link below.

We encourage you to answer the questions thoroughly and honestly. Hatch will analyze results and share an aggregate and anonymized report with with TOTA. Results will help inform the communications strategy for the upcoming year.

The contest ends Friday, March 31 at 11:59 PM.

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About Hatch Hospitality

Hatch Hospitality is a tourism, hospitality and lifestyle PR agency with offices in Vancouver and the Okanagan Valley. Hatch specializes in communications for luxury hotels, wineries, destinations, restaurants, events, people making a difference in their community, and more.

Hatch's team members - Ned Bell, Kate Colley, and Krista Lochhead - have spent decades representing some of the world's most beautiful, delicious and engaging destinations and an impressive track record.

Learn more at HatchComms.ca.

Introducing the BC Tourism Sustainability Network (BCTSN), a Support Program to Incorporate Sustainability Practices into Business Operations and Marketing

For Immediate Release: Monday, March 6, 2023

Kelowna, B.C. - The BC Regional Tourism Secretariat (BCRTS) regions, including the Thompson Okanagan Tourism Association (TOTA), are pleased to announce a new sustainability initiative called the BC Tourism Sustainability Network (BCTSN), launching in March 2023 with support from Pacific Economic Development Canada.

The BC Tourism Sustainability Network provides one-on-one support and resources to tourism businesses wishing to incorporate sustainability into their operations. This streamlined, supportive program will help tourism operators, regardless of prior experience, define a clear roadmap to integrate sustainability in their operations, strategy, and storytelling.

TOTA invites tourism organizations to take advantage of this valuable opportunity to learn and plan with education, resources, customized action plans, and tools around the environmental, social, and economic dimensions of sustainability.

The first intake of the BC Tourism Sustainability Network is now open. Registration is free, quick, and easy. Space is limited.

To get started, complete the form at https://TourismSustainability.ca and a Program Advisor will be in touch.

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Program Overview

The BC Tourism Sustainability Network has been designed to support tourism businesses on their sustainability journey, providing foundational knowledge, capacity, best practices, and action across the environmental, social, and economic dimensions of sustainability.

Participating businesses are paired with a Program Advisor who completes a needs assessment and creates a customized roadmap to sustainability. This plan includes high-value resource guides and videos to support businesses in their chosen focus areas - such as energy, waste, water, and carbon footprint.

Further resources cover topics like responsible travel, regenerative tourism, and sustainability planning.

Sustainability subject matter experts from Synergy Enterprises will host a series of three virtual workshops. These engaging sessions will be open to all businesses participating in the program and dive deeper into one of the three core pillars of sustainability - People, Planet, and Prosperity.

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Program Details

One-on-one Guidance

Participating businesses will start the program by meeting with a BCTSN Program Advisor for a sustainability consultation. Program Advisors develop a customized sustainability roadmap for participating businesses that include next steps, recommended educational resources and partner program referrals to support ongoing sustainability goals.

Educational Resources

In collaboration with Synergy Enterprises, the BCTSN will develop a series of educational guides, videos, and resources on a wide range of sustainability topics. These user-friendly resources will be hosted on the TourismResiliency.ca website and help guide businesses through the planning and implementation phases of incorporating sustainable practices into everyday operations.

Workshop Series

In addition to the sustainability guides, videos and resources, three live workshops will be hosted by the Synergy Enterprises team. These engaging workshops are open to all participating businesses, and will dive deeper into one of the three core pillars of sustainability - People, Planet, and Prosperity

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Learn More & Get Started

To learn more about the BC Tourism Sustainability Network and how it can benefit your business, please fill out this Request for Information Form and a Program Advisor will contact you with the next steps.

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About

BC Regional Tourism Secretariat (BCRTS)

The British Columbia Regional Tourism Secretariat (BCRTS) is a partnership between five of B.C.’s not-for-profit Regional Destination Management Organizations (RDMO):

• Thompson Okanagan Tourism Association (TOTA)

• 4VI (formerly Tourism Vancouver Island)

• Kootenay Rockies Tourism Association (KRTA)

• Cariboo Chilcotin Coast Tourism Association (CCCTA)

• Northern BC Tourism Association (NBCTA)

Previously, the BCRTS partners collaborated on the BC Tourism Resiliency Network, a long-term resiliency program that provided B.C. tourism businesses with meaningful, one-on-one support to navigate the impact of the COVID-19 pandemic, adapt, and work towards eventual recovery.

Learn more at TourismResiliency.ca.

Thompson Okanagan Tourism Association (TOTA)

The Thompson Okanagan Tourism Association (TOTA) is a non-profit society, governed by an elected Board of Directors, which represents business and community tourism interests of the Thompson Okanagan region of British Columbia. TOTA is supported by and representative of Destination British Columbia and the B.C. Ministry of Tourism, Arts, Culture, and Sport.

TOTA is an industry-led organization that represents and supports all business and community tourism interests in the region, while also helping to implement provincial tourism policies.

Learn more at TOTABC.org.

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For more information, contact:

Ellen Walker-Matthews

Chief Executive Officer (CEO)

Thompson Okanagan Tourism Association (TOTA)

E: CEO@TOTABC.com

Recap of the Thompson Okanagan Tourism Summit: Biospherology Master Class

On February 21 & 22, the TOTA team hosted the 2022/23 Thompson Okanagan Tourism Summit in Kamloops, with 9 speakers through 6 presentations and 3 immersive sessions, sharing inspiration and key learnings with over 120 attendees.

The Biospherology theme reflected the focus on continuous education for tourism professionals that will ultimately elevate visitor experiences, strengthen businesses, regenerate communities, and reduce impacts within the surrounding environments. 

Attendees finished the day with inspiration to take back to their companies and communities. The event was carbon neutral.

In case you missed it (or want to relive it), here are some of the highlights:

Welcome Party

Monte Creek Winery

Photo with curling competitors

Reconnecting

Route 1 Distillery

Tourism Kamloops Registration desk

Welcome event guests

Dave Coalmine live music

Iron Road Brewing

Curling competition at the Sandman Centre

On Tuesday, Tourism Kamloops hosted the Slide Into the Kamloops Social Scene Welcome Party at the Kamloops Curling Club and the Sandman Centre, in conjunction with the Scotties Tournament of Hearts Canadian women’s curling competition.

Attendees got a local taste, with live music by Dave Coalmine appetizers by Black Salt Catering and samples from the following:

• Iron Road Brewing

• The Noble Pig Brewhouse

• Monte Creek Winery

• Harper’s Trail Estate Winery

• Red Collar Brewing & Gin Lane Co.

• Route 1 Distillery

The group then ventured to the Sandman Centre to watch provincial teams face off in the tournament.

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Biospherology Master Class

T

On Wednesday, attendees got up bright and early for the Biospherology Master Class at Thompson Rivers University. The day started with breakfast and words of welcome from TOTA CEO Ellen Walker-Matthews.

Attendees ventured to the BC Centre for a Secwépemc welcome from Tk'emlúps te Secwépemc members and drummers. Kúkpi7 Rosanne Casimir shared her story and her community’s journey from finding the missing children at the Kamloops Residential School in 2020, to seeking reconciliation by visiting the Vatican.

We heard from Inuit artist Angus Cockney about his personal experience in residential school and his inspiring story about how he was able to move forward.

It is important to involve Indigenous communities in tourism and industry events, as they are the First Peoples of the land known today as the Thompson Okanagan. Indigenous people have continuously played an important role as stewards and the very core identity of Canadian places. We look forward to seeing Tk'emlúps te Secwépemc and the 32 other Indigenous communities in the region as they grow and thrive.

Today, all individuals and organizations have a role to play in reconciliation. To learn more how tourism professionals and businesses can support reconciliation, visit Indigenous Tourism BC.

The “Working with Indigenous Communities: Guide to Developing Tourism Relationships” is an excellent resource to get started.

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Immersive Master Classes

Then the group split into 1 of 3 Immersive Master Class. Each session was held three times so everyone had the chance to learn from the three industry leaders:

Build it Better led by James Gordon from TRU’s Environmental Programs and Research took professionals behind the scenes, walls, and infrastructure of Thompson Rivers University to demonstrate their commitment to a zero carbon future and how they have built infrastructure, systems, and creating innovations to ensure they meet those targets.

Learn More →

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Another Perspective: Accessibility Immersive led by Sonja Gaudet (Thompson Okanagan Access & Inclusion Liaison and Gold Medal Paralympian) and Ginger Brunner (go2HR) shared a first hand experience what employees and guests experience if they have difficulties or impairments of sight, sensory, and mobility.

View Key Takeaways →

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The Trash Buffet by Ben Liegey, founder of Better Table, shared how to utilize food sources that would normally be tossed. This hands-on session demonstrated a less wasteful approach to cooking and eating habits both at work and at home. Planning, education, and creativity can take cores, stems, and peels, then turn them into zero waste culinary magic.

For example, attendees tried a plant based Banana Bread made with banana peels and aquafaba (chickpea water) instead of eggs.

View Online Courses →

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Zero waste beverage station

Attendees heard from Tourism Industry Association BC CEO, Walt Judas, on Emergency Preparedness and the BC Emergency Management Framework, including insights into the structure to support tourism partners and visitors on matters related to the four pillars of emergency management: mitigation, preparedness, response, and recovery.

View Slide Deck →

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Over lunch, Rebecca Mackenzie (CEO + President) of the Culinary Tourism Alliance shared her passion about the interconnection between food, agriculture, tourism, arts, and culture. As well, the Culinary Tourism Alliance’s vision is to ensure food tourism is a meaningful and sustainable contributor to local economies in destinations worldwide. The alliance works with communities to grow food tourism by leveraging the history, heritage, and culture behind the food and drink that makes each destination unique.

View Slide Deck →

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As the closing keynote, Sonja Gaudet, Canadian Paralympic Gold Medalist, shared her story as the world’s most decorated wheelchair curler with three Paralympic gold medals (2006, 2010, 2014) and Canadian Curling Hall of Fame and BC Sports Hall of Fame inductee.

Born in North Vancouver and now residing in Vernon, Sonja shared how she has always approached challenges with her “can do” attitude and with that she paved the way for wheelchair curling across the nation.

View Slide Deck →

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The event ended with a Graduation Party, to celebrate the learnings of the day and a commitment to move forward better. Graduates received a mason jar grad cap, custom 3D printed from recycled material by The Rogerie. The mason jar was filled with goodies, including soap made with captured carbon dioxide from Fortis BC, part of their Renewable Natural Gas (RNG) program.

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Future Events

The next TOTA Summit will be held in Penticton in October/November 2023 in conjunction with the TOTA AGM. As well, TOTA hosts an annual golf tournament in August/September.

More details will be available soon through the TOTA News Centre.

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Thank You to Our Sponsors

Thank you to our sponsors - click to visit their website to learn more about their company:

Thompson Okanagan’s 7 Celebrations Events Reconnects Five Regions through Spring 2023 | Boundary, North and South Okanagan, North Thompson and Gold Country all Play Host to Festivals

Kelowna, B.C. - The Thompson Okanagan Tourism Association (TOTA) ushers in the new year with five remaining events in the 7 Celebrations: Reconnect in the Thompson Okanagan series. Christina Lake in Boundary Country, Silver Star and Vernon in the North Okanagan, Summerland in the South Okanagan, Sun Peaks in the North Thompson, and Cache Creek in Gold Country all extend an invite to revisit the sights, sounds and celebrations across the region happening late January through March.

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Reconnecting in Boundary Country - Christina Lake’s Winterfest

Tourism Christina Lake

January 27 - 29, 2023
With wide valleys and open pastures, Boundary Country is a relaxed place for outdoor trail, rail and lake adventures. Discover the allure of Christina Lake as the community hosts the first 7 Celebrations event in 2023. The 7 Celebrations events will complement the longstanding traditions of the annual winterfest that boasts a sno-pitch tournament, Luminosity fire dancers, The Big Chill polar bear dip, an artisan market, Indigenous story telling, drumming and activities as well as indigenous singer and songwriter Francis Baptiste, live performances by Les Folles Jambettes, the Heels, Devin Coyote, Under the Rocks, Silas Lawrence, and kids performer Silly of the Valley, a pancake breakfast, along with kids games and ice skating throughout the weekend.

With wide valleys and open pastures, Boundary Country is a relaxed place for outdoor trail, rail and lake adventures. Discover the allure of Christina Lake as the community hosts the first 7 Celebrations event in 2023. The 7 Celebrations events will complement the longstanding traditions of the annual winterfest that boasts a sno-pitch tournament, Luminosity fire dancers, The Big Chill polar bear dip, an artisan market, Indigenous story telling, drumming and activities as well as indigenous singer and songwriter Francis Baptiste, live performances by Les Folles Jambettes, the Heels, Devin Coyote, Under the Rocks, Silas Lawrence, and kids performer Silly of the Valley, a pancake breakfast, along with kids games and ice skating throughout the weekend.

Book and plan stays at BoundaryCountry.com

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Reconnecting in the North Okanagan - Vernon and Silver Star’s Winter Carnival | February 3 - 5, 2023

SilverStar Mountain Resort/Heath

Experience Western Canada’s largest winter celebration where live performances and interactive experiences will be on full display showcasing the many amazing cultures and traditions of the North Okanagan. The 7 Celebrations events will complement the longstanding traditions of the Winter Carnival with; storytelling by the Okanagan Indian Band, live performances by Kelowna Bhangra Academy, Sadok Ukrainian Dance Ensemble, Kalamalka Highland Pipe Band, Juno Award Nominated The Oot n' Oots family act, the 62nd annual parade, a market, polar bear swim, and one of the festival’s most beloved events - watching the hot air balloons light up the winter sky. Discover the magic of Silver Star and admire the work of snow sculptors who chisel away at their snow mounds to create an awe-inspiring creation. Take in live cultural storytelling from Marnie and Adam Gregoire of the Okanagan Indian Band. The resort’s aprés ski scene will take over the cozy village with 7 Celebrations live performances from Kentucky Eileen, Andrew Allen, Raquel Cole, The Young’uns entertaining at local restaurants, pubs and lodges.

Book and plan visits for the Winter Carnival celebrations at TourismVernon.com and DestinationSilverStar.com

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Reconnecting in the South Okanagan - Summerland for Family Day Weekend | February 18 - 19, 2023

Summerland Chamber

Bond with loved ones in Summerland this Family Day long weekend taking in celebrations that highlight local culture and businesses. Attendees can look forward to cultural storytellers and music performances from Moving Lines, Raquel Cole, Silly of the Valley, a market highlighting local artisans and delicious fare from food vendors, a family skate, and an invitation to shop local on Summerland’s Main Street for a chance to win prizes. In addition to family fun, the idyllic locale offers gorgeous farms and orchards, world-renowned wineries and rustic heritage ranches.

Book and plan a Family Day getaway at VisitSummerland.com

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Reconnecting in the North Thompson - Find Your Alpine Escape at Sun Peaks | March 3 - 4, 2023

Destination BC/Cristina Gareau

Boasting Canada’s second largest ski area, attendees are invited to immerse themselves in the Sun Peaks culture and community. Enjoy a weekend full of showcase events, artisan market, live performances, and more. With a huge variety of runs, from steep and deep double black diamonds to long and cruisy greens, Sun Peaks’ three mountains mean visitors can always find a run to themselves.

Book and plan stays for the celebrations at SunPeaksResort.com

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Reconnecting in Gold Country - Discover Heritage, Arts & Culture in Cache Creek | March 24 - 26, 2023

Come together in Cache Creek and enjoy local artists, artisans, and storytellers as they share what life used to be like and how it has transformed at the community hall. Gold Country is known for alpine mountains, wildflower meadows, sagebrush scented desert and vast ranchlands rich with stories of gold panners, cowboys and Indigenous culture.

Book and plan a Gold Country visit at ExploreGoldCountry.com

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7 Celebrations was designed to commemorate the reopening of the Thompson Okanagan after the pandemic and celebrate the regions’ community-spirit and culture. Each graced with their own unique people, stories and traditions. TOTA invites locals and visitors alike to reconnect, celebrate and discover a taste of what each community offers. View the entire event lineup here. Attendees are invited to capture their time at these celebrations throughout the region and tag #TO7Celebrations.

Sponsorship packages are available for all events and market vendor spots are available in the following celebrations; Boundary, North Okanagan, South Okanagan, North Thompson and Gold Country.

This series of events was funded in part by the Thompson Okanagan Tourism Association, the Government of Canada and hosting Community Destination Management Organizations (CDMOs). Events management is by Gonzo Okanagan.

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About 7 Celebrations: Reconnect in the Thompson Okanagan:

The series, 7 Celebrations was named to pay tribute to one of TOTA’s core mandates - the 7 Affirmations for 7 Generations Thompson Okanagan Pledge. This pledge was inspired by the Indigenous philosophy that states “actions made today have a lasting impact for the seven generations that follow.” In the spirit of invested and purposeful travel, the series focuses on the traditions, stories, and cultures of a selection of the region’s communities in an effort to give them life for years to come.

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About 7 Affirmations Pledge:

7 Affirmations Pledge was created by TOTA out of a need to develop guidelines for sustainable tourism and conscious travel. Based on the Seven Generations Principle, rooted in Indigenous philosophy: The decisions we make today will have an impact for as many as seven generations to come.

1. True Roots - Discover the soul of a place in its history.

There is wisdom held in the ancestral roots of our land. To learn the ways of the Indigenous people is to learn how to heal our past – and our future.

2. Tread Lightly - As of this moment, you are deemed a “guardian of the land, air and water.”

Please accept this title with honour and a commitment to do everything in your power to preserve the delicate balance of our flora, fauna and the beautiful ecosystems that sustain us all.

3. Be a Good Neighbour - Whether you’ve journeyed near or far, we invite you to feel at home in this place, and value it as we do.

We hope that you will feel as comfortable here as you do in your own home, and we know that you will regard the communities and their residents with an equal care and consideration.

4. Travel Safely - Follow the map of your heart, but venture wisely.

This is a place where memories of a lifetime should be made. So, with blue skies above and the wind at your back, carry with you the wisdom of a seasoned traveller.

5. Live in Harmony - Let a life outside bring you happiness inside by learning the laws of wilderness living.

Embrace a simpler existence and find peace amidst the wilderness and those of like minds. There is great reward in having the skills and knowledge to live in harmony in the greater outdoors.

6. Shop Local - Choose to buy locally and you’ll transform riches into enrichment.

You have the ability to nourish the strength and character of the communities you visit. Be a champion for the local folks, leaving a wake of pride and gratitude along your way.

7. Educate Others - Anything worth knowing is worth sharing.

Doing the right thing is the cost of entry and mindfulness is the ticket. Pass it on.

Individuals can pledge here, Businesses can take the pledge here.

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About Thompson Okanagan Tourism Association:

The Thompson Okanagan Tourism Association (TOTA) is a not-for-profit society that represents a geographic area nestled in the Southern Interior of British Columbia, Canada. The region’s name is derived from two major geographic features: the Thompson River and Okanagan Lake. TOTA aims to stimulate ongoing sustainable growth by embracing the value of tourism through community engagement, innovative leadership in promoting authentic experiences, and inspiring creative collaboration. Key TOTA initiatives include; Biosphere Certified Gold Destination, 7 Affirmations Pledge, and Glasgow Declaration on Climate Action in Tourism.

For more information about TOTA visit totabc.org, or visit the consumer facing website thompsonokanagan.com. Connect socially at @thompsonokanagan

Media Contact:

Krista Lochhead

krista@hatchhos.com

778.227.2396

Hatch Hospitality Inc. dba hatchcomms.ca

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Pour publication immédiate

16 janvier 2023

Activités des 7 Célébrations pour Se reconnecter dans cinq collectivités de Thompson Okanagan jusqu’au printemps 2023 

Ces festivités ont lieu dans le Boundary, l’Okanagan du Nord et du Sud, le Thompson du Nord et le Gold Country 

 Kelowna, C.-B. – La Thompson Okanagan TourismAssociation (association touristique de Thompson Okanagan ou « TOTA ») entame la nouvelle année par les cinq derniers événements des 7 Célébrations : Se reconnecter dans la région de Thompson Okanagan. Les festivités prévues à Christina Lake dans le Boundary Country, à Silver Star et Vernon dans l’Okanagan du Nord, à Summerland dans l’Okanagan du Sud, à Sun Peaks dans le Thompson du Nord et à Cache Creek dans le Gold Country sont autant d’invitations à se replonger dans les images, les sons et les célébrations qui prendront place dans toute la région de la fin janvier à mars 2023. 

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Se reconnecter dans le Boundary – Festival d’hiver de Christina Lake

| Du 27 au 29 janvier 2023 

Ses larges vallées et ses pâturages ouverts font du Boundary Country le lieu de détente par excellence pour la randonnée pédestre, les balades en train et sur le lac. Laissez-vous charmer par Christina Lake, hôte du premier événement de 2023 dans le cadre des 7 Célébrations. Le Festival d’hiver annuelrevient en force avec un tournoi de balle lente dans la neige, des danseurs du feu, un bain de l’ours polaire, un marché d’artisans, des séances de contes culturels avec le chanteur et auteur-compositeur autochtone Francis Baptiste, des spectacles des Folles Jambettes, des Heels, de Devin Coyote, de Luminosity, de Under the Rocks, de Silas Lawrence et des amuseurs pour enfants Silly of the Valley, un déjeuner de crêpes, ainsi que d’autres activités sportives et pour enfants tout au long du week-end. 

Réservez et planifiez vos séjours à BoundaryBC.com.

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 Se reconnecter dans l’Okanagan du Nord – Carnaval d’hiver de Vernon et Silver Star | Du 3 au 5 février 2023 

Participez à la plus grande fête hivernale de l’Ouest canadien, où spectacles et expériences interactives mettront en valeur les nombreuses cultures et traditions de l’Okanagan du Nord. Parmi les points forts, citons les contes de la bande indienne d’Okanagan, les spectacles de la Kelowna Bhangra Academy, du Sadok Ukrainian Dance Ensemble, du Kalamalka Highland Pipe Band, du groupe familial The Oot n’ Oots, qui a été en nomination pour un prix Juno, la 62e parade annuelle, un marché, la baignade de l’ours polaire et l’une des activités les plus appréciées du festival : regarder les montgolfières illuminer le ciel d’hiver. 

Découvrez la magie de Silver Star et admirez le travail des sculpteurs sur neige qui transforment un monticule de neige en une création impressionnante. Venez écoutez les contes culturels racontés par Marnie Gregoire et Adam Gregoire de la bande indienne d’Okanagan. Les loisirs d’après-ski de la station battront leur plein dans le chaleureux village de Vernon, où Kentucky Eileen, Andrew Allen, Raquel Cole, The Young'uns donneront des prestations dans les restaurants, pubs et auberges locaux dans le cadre des 7 Célébrations. 

Réservez et planifiez vos visites pour les célébrations du Carnaval d’hiver à TourismVernon.com et DestinationSilverStar.com.

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Se reconnecter dans l’Okanagan du Sud – Summerland pour le week-end de la Fête de la famille | Du 17 au 18 février 2023 

Pour le long week-end de la Fête de la famille, passez du bon temps avec vos proches à Summerlanden participant à des célébrations qui mettent en valeur la culture et les entreprises locales. Les participants pourront écouter des conteurs culturels et les performances musicales de Moving Lines, Raquel Cole, Silly of the Valley, visiter un marché mettant en valeur l’artisanat local et de délicieux produits alimentaires, patiner en famille et magasiner en déambulant dans la rue principale de Summerland pour courir la chance de gagner des prix. En plus des plaisirs en famille ce lieu idyllique ne manque pas de superbes fermes et vergers, de vignobles de renommée mondiale et de ranchs rustiques à visiter.

Réservez et planifiez une escapade pour la Fête de la famille à VisitSummerland.com.

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Se reconnecter dans le Thompson du Nord – Trouvez votre refuge alpin à Sun Peaks | Du 3 au 5 mars 2023

Tout en s’immergeant dans la culture et la communauté de Sun Peaks les participants peuvent profiter du deuxième plus grand domaine skiable du Canada. Venez découvrir des femmes incroyables qui excellent dans les sports d’hiver et dont Sun Peaks est le lieu d’entraînement lors d’un week-end riche en festivités, en marchés artisanaux, en spectacles et autres. Les trois monts de Sun Peaks ont de quoi plaire à tous les types de skieurs, des pentes abruptes à deux losanges noirs aux longues descentes douces indiquées par la couleur verte.

Réservez et planifiez vos séjours pour les célébrations à SunPeaksResort.com.

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Se reconnecter dans le Gold Country – Faites une incursion dans le patrimoine, les arts et la culture à Cache Creek | Du 24 au 26 mars 2023 

Rendez-vous à Cache Creek, où artistes, artisans et conteurs locaux vous racontent la vie d’autrefois et comment elle s’est transformée pour devenir celled’aujourd’hui. Le Gold Country est connu pour ses hautes montagnes, ses prairies de fleurs sauvages, son désert aux senteurs d’armoise et ses vastes terres d’élevage riches en histoires d’orpailleurs, de cow-boys et de culture autochtone.

Réservez et planifiez une visite du Gold Country à ExploreGoldCountry.com.

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Les 7 Célébrations ont pour but de marquer officiellement la réouverture de l’Okanagan après la pandémie et de célébrer l’esprit communautaire et les cultures des collectivités de la région. Chacune possède un peuple, une culture, une histoire et des traditions qui lui sont propres. La TOTA invite les habitants et les visiteurs à reprendre contact, à faire la fête et à découvrir un avant-goût de ce qu’offre chacune des collectivités hôtes. Consultez le programme complet des festivités ici. 

Les participants sont invités à prendre des photos de leur séjour au cours de ces fêtes dans toute la région et à les partager avec le mot-clic #TO7Celebrations.

Des commanditaires proposent des forfaits pour tous les événements et les vendeurs peuvent réserver des places dans les marchés suivants : Boundary, Okanagan du Nord, Okanagan du Sud et Gold Country. 

Cette série d’événements a été financée en partie par la Thompson Okanagan Tourism Association, le Gouvernement du Canada et les organisations communautaires de gestion des destinations. La gestion des événements est assurée par Gonzo Okanagan.

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Au sujet des 7 Célébrations : Se reconnecter dans la région de Thompson Okanagan : 

Le titre des festivités, 7 Célébrations, a été choisi pour rendre hommage à l’un des principaux mandats de la TOTA, soit l’Engagement des 7 Affirmations pour 7 générations de Thompson Okanagan. Cet engagement s’inspire de la philosophie autochtone selon laquelle « les actes entrepris aujourd’hui ont des répercussions durables sur les sept générations suivantes ». Dans l’esprit d’un voyage investi et volontaire, les festivités se concentrent sur les traditions, les histoires et les cultures de certaines collectivités de la région, dans le but de leur donner vie pour les années à venir. 

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À propos de l’Engagement des 7 Affirmations :

L’ Engagement des 7 Affirmations a été créé par laTOTA pour répondre à la nécessité d’élaborer des lignes directrices pour le tourisme durable et les voyages conscients. Il repose sur le principe des sept générations, enraciné dans la philosophie indigène : Les décisions que nous prenons aujourd’hui se répercuteront sur les sept générations à venir. 

1. Racines véritables – Découvrez l’âme d’un lieu dans son histoire.

Les racines ancestrales de notre terre recèlent une sagesse. Apprendre les coutumes des peuples autochtones, c’est apprendre à guérir notre passé et notre avenir.

2. Faire attention – À partir de maintenant, vous êtes considéré comme un « gardien de la terre, de l’air et de l’eau ».

Veuillez accepter ce titre avec honneur et vous engager à faire tout ce qui est en votre pouvoir pour préserver l’équilibre délicat de notre flore, de notre faune et des magnifiques écosystèmes qui nous font vivre.

3. Être un bon voisin – Que vous veniez de près ou de loin, nous vous invitons à vous sentir chez vous dans cet endroit et à l’apprécier comme nous le faisons.

Nous espérons que vous vous sentirez aussi à l’aise ici que dans votre foyer, et nous savons que vous aurez, pour les collectivités et leurs résidents, autant d’attention et d’égard que pour les vôtres.

4. Voyager en toute sécurité – Suivez la carte de votre cœur, mais faites preuve de sagesse dans vos aventures.

Ce lieu en est un où vous pouvez créer des souvenirs inoubliables. Alors, sous un ciel bleu et le vent dans le dos, avancez avec la sagesse d’un voyageur expérimenté.

5. Vivre en harmonie – Laissez la vie extérieure vous rendre heureux à l’intérieur en apprenant les lois de la nature.

Adoptez une existence plus simple et trouvez la paix au milieu de la nature, parmi ceux qui partagent vos idées. Il est très gratifiant de posséder les compétences et les connaissances nécessaires pour vivre en harmonie avec la nature.

6. Acheter localement – Choisissez d’acheter des produits locaux et vous transformerez la richesse en enrichissement.

Vous avez la capacité de nourrir la force et le caractère des collectivités que vous visitez. Défendez les populations locales en suscitant fierté et gratitude le long de votre route.

7. Éduquer les autres – Toute chose qui vaut la peine d’être connue mérite d’être communiquée.

Faire ce qui est juste est le coût d’entrée et la pleine conscience est le ticket de passage. Faites passer le message. 

Les particuliers peuvent s’engager ici, et les entreprises, ici. 

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À propos de la Thompson Okanagan TourismAssociation : 

La TOTA est une société à but non lucratif qui représente une zone géographique nichée au centre-sud de la Colombie-Britannique, au Canada. Le nom de la région provient de deux caractéristiques géographiques majeures : la rivière Thompson et le lac Okanagan. La TOTA a pour objectif de stimuler une croissance durable et continue en valorisant le tourisme, grâce à un engagement communautaire, un leadership innovant dans la promotion d’expériences authentiques, et en inspirant une collaboration créative. Les principales initiatives de la TOTA sont les suivantes : Destination biosphère certifiée or, Engagement des 7 Affirmations et Déclaration de Glasgow sur l’action climatique dans le tourisme. 

Pour en savoir plus sur la TOTA, visitez totabc.org, ou le site Web destiné aux consommateurs, thompsonokanagan.com. Prenez contact à @thompsonokanagan 

 Relations avec les médias : 

Krista Lochhead 

krista@hatchhos.com

(778) 227-2396

Hatch Hospitality Inc. s/n hatchcomms.ca

Thompson Okanagan Communities Receive Over $5.5 million in Funding from PacifiCan to Revitalize Public Spaces and Enhance Tourism Experiences

The Honourable Harjit S. Sajjan, Minister of International Development and Minister responsible for the Pacific Economic Development Agency of Canada (PacifiCan), announced over $5.5 million in PacifiCan funding for 17 projects in the Thompson Okanagan through the Canada Community Revitalization Fund and the Tourism Relief Fund.

TOTA received funding to conduct sustainability assessments for tourism businesses to help them implement sustainable and environmentally responsible operational practices. More details will be shared shortly. 

Upgrading existing infrastructure and building new public assets will mean British Columbians will have better access to recreational programs and facilities; these projects will grow economic opportunities, create jobs, and improve community wellness.

The funding announcement builds on the recent openings of PacifiCan offices in Kelowna and Cranbrook that will help support local economic development for British Columbians in the Southern Interior.

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Thompson Okanagan Projects

Communities benefiting from funding include Kelowna, Penticton, Peachland, Vernon, Summerland, Keremeos, and Osoyoos.

Canada Community Revitalization Fund

City of Kelowna
$750,000
Funding will go towards adding accessibility features to Pandosy Waterfront Park in Kelowna, including a floating dock, pedestrian lighting, wayfinding signage, and mobile infrastructure.

City of Penticton
$750,000
Funding will go towards building a new lake-to-lake bike route between Okanagan Lake and Skaha Lake. The safe and dedicated cycling route and pedestrian sidewalk will allow easy public access across the city.

$200,000
Funding will go towards the construction of two accessible community washrooms at Penticton’s Kiwanis Park Safety Village and Riverside Park.

City of Vernon
$639,000
Funding will be used for the continued development of Civic Memorial Park. Project activities include upgrading an existing building to improve energy efficiency and the creation of accessible public washrooms and a community meeting space.

City of West Kelowna
$416,250
Funding will go towards revitalizing four community parks in West Kelowna: Beechnut, Pritchard, Paula and Shetler Park. Upgrades include landscape and parking enhancements, and the installation of new playground equipment, volleyball courts and picnic areas.

District of Peachland
$53,188
Funding will be used to expand and improve the accessibility of multi-use pathways that link Heritage Park to downtown Peachland. Project activities include installing new streetlights, expanding the parking lot, and adding safe trail connections and crosswalks.

O’Keefe Ranch and interior Heritage Society
$94,915
Funding will help create ten glamping accommodation units at the O’Keefe Ranch Historic Site in Vernon. The project will leverage green technology and improve accessibility for persons with disabilities.

Osoyoos Museum Society
$310,530
Funding will go towards redeveloping the lower level of the Osoyoos Museum to include cultural artifact displays and multi-purpose work rooms to host community gatherings and events.

Tourism Relief Fund

Thompson Okanagan Tourism Association
$500,000
Funding will go towards conducting sustainability assessments for rural tourism businesses in British Columbia to help them adopt and implement sustainable and environmentally responsible operational practices.

Argus Properties Ltd.
$99,999
Funding will help build a floating platform and ramp extension for Hotel Eldorado’s marina dock on Okanagan Lake. Improvements will expand existing floatplane services, bringing visitors from Vancouver to Kelowna.

British Columbia Snowmobile Federation
$500,000
Funding will go towards creating a recreational snowmobile trail program, which will support snowmobile clubs in the province and enhance tourism offerings.

Carpe Diem Tours Ltd.
$85,000
Funding will go towards purchasing a new vehicle and facilitate further development of winery tours targeted to francophone and other visitors to the Okanagan.

Elevation Outdoors Experiential Programs Association
$219,600
Funding will go towards expanding operations at Kelowna Bike Rentals, including the purchase of 92 new bikes including adaptive e-bikes, mountain and city bikes, and cycling accessories.

ERTCU Travel Group Ltd
$99,999
Funding will help develop and market a series of new RV tours across rural British Columbia, targeting the international market. 

Renedian Adventures Ltd.
$99,999
Funding will go towards purchasing four motorcycles, a van and trailer and hiring additional staff to increase motorcycle tour services in Kelowna.

Vernon Winter Carnival Society
$125,000
Funding will go towards new activities that expand the Vernon Winter Carnival, a 10-day winter festival featuring over 100 local events.

Wine Country Studios
$56,960
Funding will go towards expanding and promoting unique Metis art workshops and classes to tourists visiting West Kelowna.

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For the full list of projects, please see the press release and backgrounder.