TOTA Team Attended GoMedia 2025
The Thompson Okanagan Tourism Association (TOTA) Marketing and Communications Team attended Destination Canada’s GoMedia Conference, September 14-18, 2025, hosted in Jasper Alberta along with 206 attendees, 79 international media and 79 industry partners. Here, the team had the opportunity to meet with sixteen international media in the marketplace, participate in professional development sessions, and network with industry partners and media from around the world.
Photos by Destination Canada
The team also had the opportunity to host a Pre FAM (Familiarization Tour) in collaboration with Destination BC. Taking six top tier media from Mexico, Germany, the United Kingdom, Japan and China through the Thompson Valley on a Rainforest to Rockies road trip. The group began in Whistler and continued through to Kamloops, then Clearwater, and ended in Valemount.
The group was amazed by the beauty of the ever changing landscapes of this road trip, the unlimited access to the beautiful outdoors and parks in the region, and the kind people willing to share their home with visitors.
Thank you to the communities and businesses that hosted this group.
Photos by Kieran Murphy, Lin Chang, and Jenna Labossiere
