TOTA Team Represents the Thompson Okanagan Region at the Explore BC

In February, the marketing team of the Thompson Okanagan Tourism Association (TOTA) attended the Explore BC event, organized by Destination BC. The event catered to Travel Trade professionals based in British Columbia, providing updates on regional developments and cities across the province with a focus on the Travel Trade sector.

The conference offered presentations about product updates from various destinations, including the Thompson Okanagan, and facilitated networking opportunities through a marketplace format. Notably, Explore BC 2024 welcomed participants from 40 companies, including 36 Receptive Tour Operators (RTOs), all eager to gain insights into British Columbia's tourism landscape.