Manic Monday | Remarkable people video series launches ...
Midnight Musings from our CEO
A famous Barbara Streisand song offers up a well-known phrase "people....people who need people".... Now I am very certain "the Babs" was not referring to the tourism industry when she belted out those words, but she certainly could have been. Tourism is arguably one of the most labour intensive industries in the world, and while we have slowly seen some automation of positions it truly is a sector that not only survives but thrives on "people".
Over the past 12 months our team at TOTA has travelled around the region meeting with those people that are the backbone of the industry. Working in positions both behind the scenes as well as on the front line, each of them present their own unique view of tourism and each are essential to making the guest experience the best it can be. From a Banjo Player on the Steam Train in Summerland to an Indigenous Rodeo Clown; a Yoga /Kayak instructor to a Guide in Wells Gray, these are the people who make our region truly Remarkable ... they are our "Remarkable People".
We are pleased to bring you a series of vignettes each week for the entire fall/winter season that will highlight many of these Remarkable People and this week we are pleased to start the series off by introducing you to Matthew Morison.
Matt is a Canadian Snowboarder, Olympic Athlete, and a helicopter pilot with Robson Heli Magic flying out of Valemount, taking guests on experiences of a lifetime. We introduce you to our first Remarkable Person, the incomparable Matthew Morison....view video
Glenn Mandziuk, TOTA President & CEO
Manic Monday | A Total Eclipse of the World
Midnight Musings from our CEO
At various times today throughout parts of the world the moon will eclipse the sun, in full or in part, depending on your location. While this phenomenon actually takes place roughly every eighteen months to two years, it is rare for it to occur over land, as it will today. As such, there has been much attention focused on this eclipse as it garners the attention of both the general public and the scientific community. The behaviour of many species during a solar eclipse has also been documented over time and there are some interesting and notable effects. Perhaps not surprisingly roughly 30 minutes before and after totality, bees and ants head to back into their nests, bats take to the skies and birds head to their roosts, while cattle stop grazing and many insects stop biting. More unusual behaviours are seen in the chimpanzee family which have been observed moving to higher ground or tree tops and gazing upwards orienting their bodies toward the eclipse, whales will surface and breach, while some species of spiders will take down their webs; all behaviours that do not occur normally during regular periods of nighttime darkness.
This is always a fascinating moment in time and one many in North America last remember occurring in their childhoods. It is shrouded in mystery and intrigue while at the same time taken seriously by scientists worldwide who continue to anticipate unlocking more information about the earth, our sun and the effects of this momentary darkness.
One of the definitions of the word "eclipse" in Webster's dictionary indicates "falling into a state of obscurity or decline; the state of being eclipsed", caused me to reflect on the current "darkness" that seems to be permeating many world events. Just as the sun is about to be blocked by the moon there is a growing sense of evil eclipsing good; insanity eclipsing sanity; fake news eclipsing facts and darkness blocking the light; in Game of Thrones terms... it feels like "Winter is Here".
It was with incredible shock and sadness that I watched the footage from Barcelona last week. Footage taken on the very streets that I had just walked on in June; streets where residents and tourists alike where going about their lives innocent and unaware of the darkness that was about to descend. This on top of the previous attacks in London, Nice, Paris and of course Virginia and this on top of world leaders making threatening statements that could affect all of mankind as they toy with nuclear weapons.
The world appears to be in its own state of eclipse at the moment and this one is sadly not going to be over in a matter of minutes. Unrest, uncertainty, fear and hate are blocking out the beauty and compassion that the majority of world's people share. People with similar goals and desires to provide better lives for their children, take care of their neighbour and leave the world a better place than they found it. It is critical that we remind ourselves that while we are bombarded with a daily dose of disconcerting reality we cannot let the positive efforts of so many be eclipsed by so few. Those that would hide in the shadows and take aim at innocent people cannot not push the rest of us into hiding, hiding behind the moon.
The world is in a state of eclipse, literally and figuratively and while the real sun will be back out this afternoon, much bigger changes are required to ensure the world gets back on track.
Glenn Mandziuk, TOTA President & CEO
Manic Monday | We're heading east....
Midnight Musings from our CEO
....and we'd like you to join us! This year we are taking the Thompson Okanagan Region on the road to assist our regional tourism stakeholders with next year’s employee recruitment and we are starting in October!
The Thompson Okanagan is an ideal location for students and graduates of hospitality, business, and culinary programs in our neighbouring province to consider as a place to launch their careers and we think it is imperative we bring that message directly to them. With that in mind go2HR and TOTA are jointly spearheading an initiative to meet with students at SAIT in Calgary, NAIT in Edmonton and Olds College in (you guessed correctly) Olds, Alberta this fall. We plan to get a jump on the competition by bringing job opportunities to their attention early.
Armed with a toolkit of ideas and information we want to make sure we are their region of choice as they consider summer employment or hopefully something more long-term.
Staffing shortages at all levels are a concern across our industry today and for the foreseeable future and go2HR together with TOTA are working on a variety of initiatives including this one to put tourism and the region at the top of job seekers consideration list. In addition to the Alberta trip we are currently working on a tourism recruitment video with supporting brochure that speaks to both the youth and boomers; meeting with our regional tourism advisory committee on a quarterly basis to actively identify and problem solve employment challenges; and planning a spring regional tourism job fair. The challenge is immense and daunting, however, we believe with creative approaches and collaboration it is not insurmountable.
Interested in getting involved? There are a number of ways to participate including joining us this fall in Alberta. Space for the trip is limited, however, with a core group of employers representing a variety of tourism opportunities we know we can make an impression and drive interest. If you can't attend in person be sure to begin uploading job opportunities on the go2HR Job Board.
For more information go to our News Centre or contact Ginger Brunner at gbrunner@go2hr.ca
We're heading east to bring them west....and we want you to be part of the movement!
Glenn Mandziuk, TOTA President & CEO
Manic Monday | We can't hear you if you don't participate.....
Midnight Musings from our CEO
It is difficult to focus on much else besides the wildfire and smoke conditions that are negatively impacting almost everyone in our region and throughout the province, but I am going to take a bit of pause and talk about participation and engagement.
Last night, I took the time to review the results from the Survey that we have been sending out for to our stakeholder base for several weeks. A survey that asks industry to provide feedback on the economic impact that has been felt as are direct or indirect result of this year's fire season and the related negative media messaging. Shockingly, in a region that boasts over 4500 tourism industry stakeholders, where I am hearing that business is dramatically down this summer, and where phones calls are being fielded daily as to what will be done to assist industry; a mere 124 stakeholders to date have forward the survey information back to us.
We have an immediate opportunity to ensure that Destination BC, and in particular our new Provincial Government, is aware of the financial impact that closed parks, roads, fires and smoke have had on our visitor volume and our tourism revenues and the importance of additional funding requirements to keep businesses open and to build back what has been lost.
Understandably, many are still in the throes of the fire situation while others are working hard to keep the business they have in hand. We are a region of small business owners and entrepreneurs working long hours and hands on. But I do implore you to take a few moments of your time to provide us the feedback that could ultimately make a dramatic difference in the near in future. The survey is not just for those areas that have been evacuated or are on alert but for any part of the region that has seen a decline in visitor volumes related to this summer's challenging situation.
It is easy to not participate in opportunities that are presented by Destination BC, TOTA, your local communities DMO's and Chambers. And it is always unfortunate to see how often the same individuals attend meetings, volunteer, register to participate in programs or just generally supporting Tourism initiatives. We are an important industry and vital to the economic health of the region and the province. Can you imagine the impact, the difference, the voice that the Tourism Industry would have if even 50% of the stakeholder base took an active role, no matter how big or small in moving things forward.
This fall, there will be Destination Planning meetings around the region, our own AGM and Summit in November, the Remarkable Experiences Training workshops in the fall and numerous other events that you may be called upon to attend or consider. Take the time, get involved, participate. We can only hear if you participate...In the meantime, grab a coffee, tea, local wine, craft beer or whiskey and send us back this survey...we can't assure you of what will happen if you do but we can assure you that nothing will happen if you don't...
Glenn Mandziuk, TOTA President & CEO
Manic Monday | You Can't Outspend the News!
Midnight Musings from our CEO
In conversation last week someone made the comment "you can't outspend the news!" and as we continue to deal with the fallout around the region as a result of ongoing wildfire messaging these words must be top of mind.
I am sure we can all agree that 2017 has been an interesting year, certainly not without its challenges. First, with floods, and now... with fires, there has been more the ample negative news for the media to capitalize on. Many of our stakeholders are still not in their homes or businesses or have just returned home and are trying to return to a version of normal and our thoughts and concerns continue to be with all of them.
Stakeholders hundreds of kilometres from wildfire areas in various directions have also been feeling the effects. We're hearing similar stories throughout the region with visitor cancellations and loss of business occurring due to air quality concerns, road closures, and a perceived threat to the public. The impact of the media coverage has been crippling, with an inaccurate representation of current conditions and hyperbolic messaging dissuading potential travellers from visiting BC.
We are working actively with various partners to try and clarify the messaging, our consumer marketing efforts are in full swing, and we will be assisting Destination BC in their request for additional post-fire marketing.
Currently, our partner, Mobilize, who have approximately 150 young adults working in our Region and Alberta, are instituting a social media campaign to elevate the current situation on the ground, posting photos and videos from around the region and posting to their social channels.
In an effort communicate our "open for business" messaging we ask all effected stakeholders to engage their visitors in uploading User Generated Content daily posting photos and videos under the #explorebc #stateofplay #communityname or business name.
We may never be able to outspend the News but with a focused effort and using the power of digital we collectively can get our message into the market.
We can't outspend the News...but we can get our message heard!
Glenn Mandziuk, TOTA President & CEO
Manic Monday | "After 16 years"....
Midnight Musings from our CEO
Enough said...you know the rest of that sentence as the media has been saying those words continuously since prior to last Tuesday when the NDP/Green coalition replaced the Liberals after (yes, here it comes again) 16 years of rule.
There is a whole new slate of individuals in Victoria, each determined to make a difference in our province as those who came before in the Liberal government also wished to do. Regardless of your political views, I am sure that most will agree each of the newly appointed ministers are coming into their roles with the best of intentions.
The thing that I am always amazed at, and quite frankly very proud of, during these times of transition in our country is how there has always been a "peaceful transition" of power. This is not something we should take for granted and certainly not something that occurs around the globe; it is both notable and newsworthy.
The coming weeks will be challenging for the new government as they come to terms with many of the critical issues in our province not the least of which are the effects of the current Wildfires. TOTA will be ensuring that the ministers who are responsible for Tourism, Economic Development, Indigenous Relations, Transportation, and Forest, Lands and Natural Resources are made aware of our regional challenges and expectations for the future as a tourism industry.
"After 16 years"....life will be different, but as always we will work hard to ensure our region is top of mind with our new government and ensure our industry's messages continue to be elevated.
As the Wildfire situation continues around the province and many of our residents remain under evacuation order we want to thank all of those that have opened their homes or businesses, prepared food, provided snacks and beverages and in general offered countless hours of support. Are thoughts are will each and every one affected.
Glenn Mandziuk, TOTA President & CEO
Manic Monday | The victims of this year’s wildfires span every region...
Midnight Musings from our CEO
There is no question that it has been an incredibly challenging week and equally difficult weekend throughout our beautiful Province of British Columbia as residents and visitors alike have had to leave their communities as a result extreme wildfire conditions. Some have been on notice for days and while others have had only moments to leave home but all share the uncertainty that has lead to sleepless nights and frightening days while they wait for what may come next.
The sheer force of Mother Nature has been immense and unpredictable; it has ravaged the land and anything in its way. Through all this, countless men and women have continued to work tirelessly at the unenviable task of bringing under control something that seems insurmountable; the wins are small, take much time, effort and patience; but unquestionably our forest fighters will get the upper hand. We are a long way from beginning to even think about what the new normal will be in these communities going forward, but the hearts of all in British Columbia, as well as all Canadians, are with everyone affected.
On a different scale, it is also a very difficult time for our tourism industry stakeholders that are in communities not directly affected by wildfires but who are definitely seeing the negative impact of media reporting and messaging that paints the entire province with an air of devastation. Starting with a grave misunderstanding of the words "Province-Wide State of Emergency" and continuing with phraseology such as "BC is Burning" or "Smokey Skies and Poor Air Quality" the result is unprecedented with cancellations in numerous locations that are otherwise unaffected parts of our province and region.
Much of our tourism community is comprised of entrepreneurs and small business owners that realize the lion's share of their revenues during the busy summer season. It is to be sure a very fragile economy and revenues lost as a result of fire activity may be something many of these businesses may never come back from. This challenge is also be faced by tourism operators in areas not directly impacted by fires where there have been crippling business losses largely due to inaccurate media messaging and reporting.
There is no question the fire season has hit parts of the province hard, however, there is less than 1% of the entire province of British Columbia that is actually experiencing wildfires. Air quality in those affected areas is poor but in much of the province continues to be at 2 - 3 on a scale of 10, something that is both normal and considered low risk. The skies are blue and the weather is what our visitors usually wish for, but you will be hard pressed to hear that in most television or radio broadcasts.
Making sure that residents and visitors are informed and safe is paramount to be sure, but sensationalizing stories and inaccurate reporting hurts everyone. Without question, news stories in communities of Ashcroft, Cache Creek, Williams Lake, Princeton and the devastation in Lake Country and surrounding areas this past weekend is terrible and all of those folks as well as their livestock will need our support and assistance for weeks and months to come. But there is another terrible story brewing around the province and it is one we also must all work together to control and combat......the victims of this year's wildfires span every region...
Glenn Mandziuk, TOTA President & CEO
Manic Monday | Something's NOT Cooking in the Kitchen!
Midnight Musings from our CEO
What is keeping me up at night is not a new story for our industry but it is one that requires, careful thought, immediate attention and creative solutions. Tourism operators have been experiencing labour shortages for many years now, it was something we were warned would occur and something that has and will continue to cause challenges in a wide variety of industry positions. Initially shortages were apparent in areas such as housekeeping, front desk and front line serving staff however more recently it is our restaurant kitchens that are being seriously affected. Line cooks, sous chefs, chefs de cuisine, "the Chefs" are missing in our kitchens and that actually means something is not cooking!
In speaking with individuals such as Jonathon Rouse at Okanagan College, there are a number of factors that need to be considered as we work together to solve this alarming situation. One key for the longer term is training and education which will assist in expanding the pool of talent but that requires employers to work with our various institutes allowing /encouraging employees to enroll in apprentice courses; something that is not happening currently. Classes are being cancelled and students seats lost to other faculties, seats the will be harder and harder to get back if we don't work together to fill them.
More immediately some of our shortages could be addressed by our neighbours to the east, in Alberta, where an abundance of food and beverage staff including chefs are looking for work and more than willing to relocate to our region, however finding a place to live is the number one drawback to this possible solution. Solving high season housing concerns needs our attention and any possible options should not be ruled out. Some have talked about a program to have seniors host workers for the summer in their homes, is there options for tiny housing or old school conversions, transportation support from larger centres to smaller ones....there are no "bad ideas" as we work through this process.
Our food and beverage industry is a vital part out the region, our story, our brand and our success. It is not impossible to turn this situation around but it does require innovative thinking for the short term and the collective efforts of strategic planning for the future.
We invite your comments and ideas on helping to keep our kitchens cooking! I don't know about you but if I didn't eat out...well...I likely wouldn't eat much at all!
Glenn Mandziuk, TOTA President & CEO
Manic Monday | It's time to register for Kolf....ehhem...Golf
Midnight Musings from our CEO
I am always fascinated about the origin of things. Things that, despite a world of change and advancing technology, we continue to do today in this the “modern world”.
For example, during the planning for our upcoming 26th Annual TOTA Golf Tournament the question arose as to how and when the game of golf began. Naturally the immediate response from most referenced a Scottish origin however after further investigation it actually looks to be the Dutch who may be responsible.
Records show that one of the first known games of golf (known for years as "kolf") took place in the Netherlands in 1297, but was referenced even earlier by a Dutch poet in 1261. This stick and ball game continued to be played by the Dutchmen well into the 13 century and was, in fact, a year round activity using fields in the warm months and actually playing on ice in the winter ...maybe that’s why golf enthusiasts and hockey players are so often aligned!
It did, of course, finally make its way to Scotland where the first documented record of the game was dated 1457 and where the first written instructions appeared in and around 1644 with the oldest surviving "rules" dating back to 1744.
Interestingly, and somewhat surprisingly, in many of the early decades, golf was frequently banned by law and definitely never played on Sundays....oh how far we have come...
All of this history is just our way of saying "why not live on the wild side and take part in an often illicit and centuries old tradition" by joining us August 29th for our 26th TOTA Golf Tournament hosted at Sun Peaks Golf and Country Club.
Registration opens Friday July 7. Stay tuned for more details!
Glenn Mandziuk, TOTA President & CEO
Manic Monday | Proudly Canadian......but remember....
Midnight Musings from our CEO
There has never been a question in my mind that I am a proud Canadian and very grateful to have been born in this country, during this period of history. But there has also never been any question in my mind that Canada's history carries with it the burden of the treatment of our First Nations people, a history we are often challenged to completely comprehend.
This Saturday, as Canada marks its first 150 years of confederation, I am also reminded that the country itself and its Indigenous peoples date back thousands of years. Their story and their past are ones that far too many Canadians do not fully understand and appreciate and as we come upon this milestone in our current history it is one that we all have a responsibility to become familiar with.
As many of you know this past week, June 21st, was National Aboriginal Day. Throughout the country, province and our region there were celebrations, ceremonies, the retelling of stories and the rebirth of many legends. Wiser men than I have said "by studying the past we can prevent history from repeating itself". Not only do I believe those words to be true but there is so much more to be gained. Through education, truthful communication and the sharing of a culture and spirituality that is a stunning and complex mosaic we have the chance to truly become a united nation.
We are at a significant crossroads in time, a meeting of the "old testament" with the new if you will, and an opportunity to forge a future together where all that inhabit these lands can live with respect, understanding and appreciation. The path has been a difficult one and often very divisive but time and people are changing. We must embrace the past with all of the wrong doings and move forward building on the best of what all our individuals have to offer.
I am fiercely proud of being a Canadian and I know that we can show the world how to bring a nation together. As I watch the fireworks and sing the anthem on Saturday night...that is where my thoughts will be. Respect, trust, honesty and the beginning of much stronger 150 years.
Here is a sampling of things that took place around the region last week. If you missed them be sure to mark your calendar for next year.
Aboriginal Day Events
Westbank First Nations
The Ki-Low-Na Friendship Society put on an event that blocked off a section of Leon Ave. There was a talent show, a community feast with Indian tacos, face painting, a bouncy castle, vendors, a mini pow wow and a teepee set up on the street.
Kamloops Indian Band
Hosted a Summer Solstice Ceremony and all-day activities, vendors, food and late-night fireworks.
Merritt
An event including Nlaka’pamux people and Syilx people was put on in Rotary Park in Merritt where there were activities, vendors, drumming, contests and intertribal dancing.
Penticton Indian Band
The Shatford Centre for Arts hosted a mini pow wow, native art exhibit and an evening community feast.
Osoyoos Indian Band
On June 20th Nk’Mip Desert Cultural Centre hosted a guided cultural walk and luncheon with Indian tacos. In the evening, Nk’Mip Cellars hosted a dinner gala on their gorgeous patio. The evening included a couple dances by a young interpreter who works at the desert cultural centre, Okanagan song was sang and Chief Clarence Louie made some speeches.
On June 21st, the Desert Cultural Centre brought in students from SenPokChin School for a tour and activities to celebrate.
Little Shuswap Lake Indian Band
Quaaout lodge hosted activities, canoe tours, archery, a bird of prey exhibit, drumming, a fire on the beach and fireworks. During the Canoe Ceremony they launched, for the first time, the canoe that has had a thousand hands throughout the region work on it since the falling of the tree in January.
Splatsin Indian Band
The Splatsin Teaching Centre Society put on a presentation with their students in the Splatsin Community Centre. The presentation included various songs, dances and stories.
Glenn Mandziuk, TOTA President & CEO
Manic Monday | The Future we get is the Future we deserve.....
Midnight Musings from our CEO
This past week I had the opportunity to speak at a conference hosted by our new partners the Responsible Tourism Institute and Biosphere who will be assisting our region in achieving International Accreditation as a Sustainable Tourism Destination. This event was attended by tourism representatives from around the globe as well as members of the UNWTO and UNESCO who discussed and debated the importance of the strategic management of the burgeoning world tourism industry.
An industry where there has been annual growth of 4% or greater since 2009, it currently represents 1.5 trillion in US dollars a GDP of 10%, and an estimated 1.8 billion people are expected to be travelling by the year 2030; these are all unprecedented numbers.
The magnitude of this is almost incomprehensible and brings both extremely positive opportunities through economic growth, improved interpersonal relations between nations and tremendous knowledge, education and personal growth as well as a wide variety of concerns and challenges.
The proper development of a sustainable tourism industry means much more than the consideration for the environment and implementation of green practices, it must also take into account social effects including the impacts on residents of a tourism destination, demands on infrastructure and the economic impacts on businesses, communities and individuals. As the traveler ventures ever further we all have a responsibility to develop guiding principles that will assist in ensuring both residents and visitors can enjoy the natural beauty and authenticity of an area for the long term.
The United Nations 70th General Assembly has designated 2017 as the International Year of Sustainable Tourism for Development and launched a program called "Travel Enjoy Respect”.
In the coming weeks, you will be hearing more and more from our TOTA team on sustainable tourism practices and we will be inviting stakeholders, government officials and local residents to participate in the discussions and planning. Never has the need for strategic planning for our tourism industry been greater and never have these words been truer …. The Future we get is the Future we deserve.
Glenn Mandziuk, TOTA President & CEO
Manic Monday | Lately I have a new appreciation for farming...
Midnight Musings from our CEO
As we grapple with Mother Nature and her most unusual weather patterns I recognize more than ever the correlation between tourism and farming. Ever dependent on the perfect conditions it seems that lately there is either too much rain, snow or cold closely replaced with too much heat, extreme heat. Winds wreaking havoc on the lakes, rivers and shorelines are followed by the complete absence of a breeze. So many of our tourism operators are at the mercy of weather conditions which can render ski hills devoid of snow or lakes devoid of boats. And like our farming community a bumper crop can quickly crumble based on weather and what looked like the "best season on record" can change in minutes with the closure of a road or even a bridge. As the saying goes..."men plan, God laughs"....
But ... like our agricultural friends when faced with adversity we pull together, we look out for each other and support each other through what ever means it takes. We pitch in, roll up our sleeves, help rebuild and continue to promote. As tourism operators we have chosen a lifestyle that comes with great highs and difficult lows, we are driven by appreciating what a privilege it is to welcome visitors, turn strangers into friends, provide experiences that will be remembered for a lifetime and find immense satisfaction in watching guests enjoy the fruits of our labour.
2017 is definitely serving up its share of challenges and uncertainty but collectively we are a strong and resilient community, passionate about what we do and what we offer. Now more than ever we need to continue to support each other’s efforts, promote positive messaging, offer up alternative activities to our guests and encourage visitors to explore more of what our diverse region has to offer. From festivals and special events to wine touring, hiking, cycling, golfing, fishing and the list goes on......find out what is going on in your community and surrounding area so that you and your teams can support tourism experiences and help ensure our visitors have an exceptional and remarkable visit to this region.
We are tourism farmers and we will do what it takes to make sure our entire crop grows!
Glenn Mandziuk, TOTA President & CEO
Manic Monday | What’s in a Red Leaf...
Midnight Musings from our CEO
I don't know about you but when I am travelling internationally or abroad and I catch sight of that big Red Maple Leaf on the tail of an Air Canada plane at my gate it always makes me feel a little closer to home; a little more connected to Canada.
Over the past few weeks, TOTA has made a number of announcements regarding new relationships / partnerships and agreements. We are, however, very pleased to have once again entered into partnership agreement with Air Canada and this time for a longer term.
Air Canada has been one of our sponsors and partners for many years now and it is through their ongoing support the we have been able to offer special pricing to stakeholders and visitors by way of their booking widget, offer special prizing at our events such as the Golf Tournament as well as the AGM/Summit, and take on unique projects such as the Southern Queensland Business Exchange, and more recently, the Biosphere Agreement.
Air Canada has long been a committed airline carrier into our region through the gateways of Kelowna, Kamloops and Penticton providing more and more options for guests from around the world to discover all that we offer. Their determination to expand our connections and options not only through Vancouver, Calgary and Edmonton but into Toronto and, we hope, well beyond in the not too distant future continues to support the hard work our stakeholders are doing in driving tourists from new destinations into this region.
We are thrilled to see our relationship continue to flourish and expand and we look forward seeing more and more of those big Red Maple Leafs arriving at all of our airports from multiple destinations.
What’s in a Red Leaf.....the promise of an expanded visitor base, economic growth and the possibility of amazing travel adventures....
Glenn Mandziuk, TOTA President & CEO
Manic Monday | Not every tourist is a tourist we want...
Midnight Musings from our CEO
33 years ago, and specifically 33 years ago on this day May 29th, my family relocated from Dauphin, Manitoba to Osoyoos. My father had suddenly realized that he could be a hotel owner where the winters were long and the weather harsh or a resort owner in a much warmer part of Canada, thus we were on the move. A lot in this region has changed since 1984, particularly for those in the tourism industry and much of it has been for the better. While there is a lot of work to be done, we are maturing into a remarkable tourism destination that not only continues to attract the domestic drive markets but more and more we are realizing an increase in international guests. Our deepening visitor experience is at the core of this growth as we become steadily less and less reliant on summer sun and fun seekers, instead attracting visitors with much broader interests who are discovering the immense diversity of the region. Mountain ranges and lakes to the semi-arid desert, vineyards and orchards to grasslands, rock climbing and cycling to kayaking and snowshoeing, downhill and cross-country skiing to golfing and angling.....it is an area that truly has it all.
As the world begins to fall in love with this region it is imperative that we collectively create a roadmap to ensure that growth does not come at the expense of our natural beauty and fragile ecosystems. One of the steps that TOTA is taking toward the protection of our environment and the sustainability of our tourism industry is through the creation of a Charter of Sustainability. To this end, late last week we announced our agreement with The Responsible Tourism Institute in Spain. This internationally recognized body will work with us in the coming months to evaluate our destination's sustainability practices and assist us in gaining accreditation for the region through their Biosphere program. Our long-term goal is to continue to drive the tourism economy in a responsible manner helping to ensure the long-term success of our industry stakeholders and the protection of our natural assets for further generations. Tourism for tourism sake is not the goal...and not every visitor is a visitor we want....a strong vibrant tourism sector for the long term with the right guest enjoying the right experiences at the right time.
About RTI
The Responsible Tourism Institute hereinafter referred to as RTI, is a founding member of the Global Sustainable Tourism Council (GSTC), international accreditation body, and an affiliated member of the World Tourism Organization (WTO). RTI promotes tourism models that directly contribute to effective maintenance and promotion of a destination’s cultural and natural heritage. Its goal is to promote sustainable development within the tourism industry while encouraging the employment of each destination’s intrinsic capacities.
Glenn Mandziuk, TOTA President & CEO
Manic Monday | Let's make some noise!!!!
Midnight Musings from our CEO
The world is on the move and means great things for our Tourism Industry. No longer languishing behind oil and gas, the lumber industry and even the automobile sector, Tourism, has gained its rightful place on the podium.
Provincially the numbers are impressive with British Columbia realizing approximately 19.7 million visitors annually, contributing $15.7 billion in revenue to the provincial economy and providing nearly 19,000 tourism-related businesses that employ more than 127,500 people.
The Thompson Okanagan is a significant contributor to those provincial numbers with over 3.5 million visitors travelling annual to the region, generating nearly $2 billion in direct economic impact and providing 15,000 full time equivalent positions.
Economic benefits to communities, cities, regions, provinces and the country notwithstanding Tourism creates cross cultural opportunities that can help lead the way in the truth and reconciliation process; provide an arena for presenting history in a way that captures the imagination and assists in elevating diversity that has created the mosaic of this amazing area.
So where am I going with this you may ask ....well next week is Tourism Week - May 28 - June 3rd and we want industry to get excited about what it is we offer the world..
We don't talk enough about ourselves, we don't brag enough about our uniqueness, we don't sing our own praises and we certainly don't boast. But here is a tremendous opportunity for all of us to raise our collective voices and "make some noise about tourism". We want as many of our BC and Regional Tourism Industry Stakeholders show the world that #BCTourismMatters!
Please find a link to a letter from TIABC and Destination BC that outlines how you can join in tourism week celebrations or go to the TIABC website for more information.
We'll be making a lot of noise in the TOTA office and we will be watching and listening to you and helping amplify your messages.
Glenn Mandziuk, TOTA President & CEO
Manic Monday | Just stick to the facts...
Midnight Musings from our CEO
Like everyone I have been closely watching the news of the flood situation that is currently affecting many parts of our region and province.
The information is extremely concerning and in some cases quite devastating and in the days and weeks to come we will all need to work together to assist friends, neighbours and fellow industry stakeholders to ensure their homes and businesses are protected.
This protection also takes the form of ensuring the accurate representation of the facts. As often occurs, news stories can be sensationalized to heighten their effect and the dramatic delivery of the message becomes more important than providing clear concise details. Overstating and speculation can have unintended and very negative consequences.
Each of us in the industry should ensure that our communication through any media outlet provides balanced reporting and we must demand our media partners to do the same. Fear, panic and yes unnecessary cancellations can be the result of creative writing and commentary and can result in damage to our tourism season in this key booking period.
TOTA will endeavour to have detailed information on our website as things change and we will ensure this includes that fact we are not all floating the down the river ...our houses have not been converted into houseboats.....and that we are open for business.
Supporting those affected will be our number one priority but making sure that there is limited collateral damage will be imperative in the process. Stick to the facts folks...just make sure everyone sticks to the facts.
Glenn Mandziuk, TOTA President & CEO
Manic Monday | Is it about Millennials....??
Midnight Musings from our CEO
We hear much about how difficult it is to work with millennials, however as I have frequently noted our experience in the TOTA office has been anything but challenging. Our crew of energetic and enthusiastic under 35's never fails to surprise and engage us. There is no lack of motivation and drive in this group that definitely keep us all on our toes...
All of that notwithstanding, this video by Simon Sinek on "Millennials in the Workplace" is not only thought provoking, relative to the new generation of employees, but it also may give you pause on your own actions and behaviors.
He references a number of issues which any generation has wrestled with to a greater or lesser degree. Behavioral influences as a result of parenting, youthful impatience and the environment but the one that has altered behaviors more than ever before is technology
I freely admit to being the person with the cell phone on the table during meetings, luncheons and dinners. It is also true that I am well known for using any minute of downtime in conversation as an opportunity to read email, catch up on online news, check Facebook or messenger rather than engage in conversation at hand. Sadly, it is also true that my Apple 6 is located on the bedside table and is the first "person" that I "talk" to in the morning.
Simon has painted an accurate and very alarming picture of our increasing disconnection with human interaction and how it effects the workplace. He references the Millennials, but is it really about them? Is it really their issue, or is it something we all have to look long and hard at?
Most of you won't watch this video...most of you won't even have read this weeks Manic Monday but if you do take just 15 minutes to hear Simon's comments let me know your thoughts....after all, I will have my cell phone close by!
Video link ...https://youtu.be/hER0Qp6QJNU
Glenn Mandziuk, TOTA President & CEO
Manic Monday | I was taught never to vote!
Midnight Musings from our CEO
Now that I have your attention...
I was taught never to vote.... unless I had taken the time to understand what the issues were and where the government I was about to cast my ballot for stood in relation to my concerns. I was taught never to vote unless I had listened to the candidates in my own riding and knew which individual would best carry the important regional concerns and messages forward. I was taught never to vote unless I had done my homework and could defend my selection for the candidate and leader that best represented me.
Individuals that run for any government office be it municipal, provincial or federal are among some of the most selfless individuals you will ever meet. They certainly haven't chosen a political life for the fame, fortune or accolades; those all tend to be very scarce and fleeting. They are individuals prepared to take tremendous criticism, come under personal scrutiny and often personal attack because they believe they can make a difference.
On May 9th regardless of who you decided to select when you go to the polls, don't vote, unless you have given the respect to the process and those that have let their name stand. Invest your time, research and understand the issues, listen to the candidates and educate yourself on which individual best represents you.
I was taught never to vote without ensuring that I could defend my choice, but I was also taught that there was no excuse for not voting. It is one of the most important opportunities we have living in a democracy and it should not be taken lightly or without careful thought....
I have done my work and I will be voting....can you say the same?
Glenn Mandziuk, TOTA President & CEO
Manic Monday | A black zebra with white stripes or a white zebra with black stripes?
Midnight Musings from our CEO
Creating a strong and vibrant hospitality industry in any seasonal tourism destination is dependent on industry partners finding ways to diversify and adapt their products and services throughout the changing seasons.
A tremendous example of this in action is evidenced in the work our ski resorts have done over the past several years in reinventing themselves outside of the winter months.
As we begin to close the book on 2016/17 and what can only be described as an outstanding season for our regional ski resorts with record breaking numbers of visitors and incredible snow conditions their teams are already looking forward and planning for the upcoming spring and summer season. A season which sees long white snowy runs give way to challenging downhill cycling courses and picturesque walks through vibrantly coloured trails courtesy of natural wildflowers.
Full days of on mountain recreation can often be followed by unique concerts and outdoor entertainment; the music literally vibrating off the mountain peaks. Festivals and special events bring world class chefs and wine makers to the forefront changing the often quoted verbiage of "ski in and ski out" to "dine in and dine out".
There was a time when our resort mountains lay dormant through the summer season, the staff having to find alternate employment and the owners often struggling to maintain a healthy business venture on very minimal weeks of operation. Today through the foresight and entrepreneurial ingenuity of a brave few our mountain resorts are realizing new and expanded visions for themselves that are resulting in a healthier and more vibrant year round tourism industry economy and enhanced visitor experiences.
Ski mountains with summer recreation or Summer mountains with winter skiing.... ??
Is the zebra white with black stripes or black with white stripes
Only time will tell.....
Glenn Mandziuk, TOTA President & CEO
Manic Monday | Heading to the Net...
Midnight Musings from our CEO
"I skate to where the puck is going to be, not to where it has been" - Wayne Gretzky.
These thought provoking words are often quoted by Destination BC's President and CEO Marsha Walden as our provincial tourism team strives to ensure that travel to British Columbia is elevated from consideration to selection by both domestic and international travellers.
It is no small challenge in 2017 to continue to anticipate where the puck is going in tourism with so many variables effecting travel decisions but it is critical to ongoing success in a highly competitive arena.
One area where Thompson Okanagan Tourism has adopted this thinking is in our focus on the development of Regional Rail Trails. Our team envisions the potential; the future product and the extraordinary opportunity that our communities have to embrace the Rail Trails. They are focused on the end result which can and will ultimately bring international attention and visitors to our region along with the economic benefits to our communities small and large.
Without question, there is much work to be done; special interest groups to be aligned; conflicts to be solved; funds to be raised and consistency and quality concerns to be addressed however staying focused on where this puck is going is critical to ensuring ultimate success. With a collective focus placed on the development of this tourism experience, moving toward the desired outcomes is not only possible but almost impossible to stop. This puck is in motion ...and the goal ....placing it firmly in the net.
Glenn Mandziuk, TOTA President & CEO