News & Resources
The latest Thompson Okanagan tourism industry news from TOTA, tourism businesses, and communities.
Hell or High Water BC Disaster Relief Concert & Telethon Fundraiser | March 13, 2022
The “Hell or High Water” live music concert and virtual live streaming telethon is scheduled for March 13, 2022, from 10 AM to 10 PM. The event is a fundraiser to support the British Columbia communities and people impacted by the 2021 wildfires and floods.
Proceeds will go to Merritt Rotary Club and partnered non-profits, who will disperse the funds to individuals affected by the natural disasters.
To learn more and donate, visit HellOrHighwater.ca.
Businesses can get involved as a Corporate Sponsor.
The founder of Rockin’ River Music Fest, Tourism Nicola Valley, and Eh Canada Travel have joined together to host the “Hell or High Water” live music concert and virtual live streaming telethon on March 13, 2022.
The event is a fundraiser to support the British Columbia communities and people impacted by the 2021 wildfires and floods. Proceeds will support people affected by the natural disasters around Merritt, Princeton, Lytton, and Abbotsford.
The event will be both in-person and virtually, with a live country music concert in Mission, B.C. at the Clarke Foundation Theatre and a live 12 hour live streaming telethon from 10 AM to 10 PM hosted in Merritt, B.C., including a live-stream of the music concert.
Donating to Hell or High Water includes opportunities to win prizes, such as:
Two tickets to a Vancouver Canucks Game
Golf & Stay Getaway
Tickets to Rockin River Music Festival
Two night stay at a Lakeside Cabin
Tickets to a Calgary Flames Game
To learn more and donate, visit HellOrHighwater.ca.
Businesses can get involved as a Corporate Sponsor.
Event Details
The event will feature 50+ musicians from across North America, including:
George Canyon
Loverboy
Lisa Brokop
Russel deCarle of Prairie Oyster
Chilliwack
Patricia Conroy
Crystal Shawanda
And more
Hell or High Water is a partnership between:
Kenny Hess (Founder of Rockin’ River Music Festival)
EH Canada Travel Marketing Group
Citxw Nlaka’pamux Assembly (Nooaitch, Coldwater, Shackan, and Cook’s Ferry Indian Bands)
Tourism Nicola Valley
Experience Nicola Valley
Merritt Rotary Club