As we move toward recovery, it’s important to strategize around pricing of rates. Accommodation operators have a unique opportunity to learn more about the performance of B.C.'s hotel, lodge, and B&B performance, with no cost to participate. STR’s weekly reporting tool enables accommodation providers to see how their own property is performing against those within the local market by geographic area and class of accommodation.
Read MoreThe not-for-profit organizations will utilize vital industry insights and tools from STR to advance BC accommodation sector in response to COVID-19.
Read More