Ideas Labs

Ideas Labs are 45-minute facilitated online sessions led by an Industry Topic Specialist and The Tourism Cafe. The sessions bring small groups together in a business-to-business learning environment to address hot topics where solutions to common problems are discussed and shared, and new ideas are incubated.

Leveraging Technology to Pivot Your Business

TOTA is co-hosting this Ideas Labs topic with Salmon Arm Roots & Blues Festival. Discuss how technology can evolve business models, visitor services, and experiences with other businesses from around B.C.

• Nov. 30, 2020 @ 2pm (New Date)
  

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Creating Revenue Diversification Opportunities

In response to COVID-19, businesses are having to be creative in diversifying their services and offers in order to generate new sources of sustainable revenue and evolve their business models. In this session, Eleanor Stacey will kick start the Ideas Lab conversation, sharing how the Civic Theatre is diversifying revenue to pivot its business and drive new revenue and benefits for the organization

• Nov. 19, 2020 @ 2pm

• Nov. 25, 2020 @ 2pm

• Dec. 2, 2020 @ 10am
  
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Tourism Resiliency Program

Expert Business Mentorship

TOTA is collaborating with Okanagan College to offer free mentoring sessions to tourism industry businesses with a focus on managing COVID-19 related challenges. Okanagan College business instructors are available to deliver virtual, one-hour individually tailored business counselling sessions based for Tourism Resiliency Program clients.

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