Community Spotlight: Village of Valemount

 

The Community Spotlight will highlight communities in the region to help tourism professionals get to know the 90+ villages, towns, Indigenous nations, and cities of the Thompson Okanagan region.

Tourism Valemount shared some information on the destination and their sustainability initiatives:


Where is Valemount?

Surrounded by majestic mountains the vibrant Village of Valemount is tucked into the picturesque Robson Valley, situated along the Yellowhead Highway just twenty minutes from Mount Robson. Valemount is at the northern tip of the Thompson Okanagan region.

What are the main activities that attract visitors?

There are seemingly unlimited outdoor recreation and local cultural experience, with diverse trail networks, natural gems, and quiet serene locations where you can relax and enjoy scenic views, all year round.

Those who enjoy the adrenaline rush of white-water rafting, sledding, and downhill biking will find many reasons to keep coming back.

Prefer activities like hiking, paddling, and fishing? They have that too.

For those who enjoy browsing through museums, galleries, shopping in local markets and boutiques, meeting artisans, hearing musicians, and going to live theatrical performances Valemount has it all.

Take a stroll, or pedal along the Bigfoot Trail which loops through the community giving a great way to explore the village without a vehicle.

Learn more at the official DMO website, VisitValemount.ca.

What are the main events this summer?

  • Valemountain Days starting June 9 is an action-packed weekend with plenty of family activities, including a car show, parade, live music, and bouncy castles. Take in this three-day event to discover why Valemount is known to be such a friendly and welcoming community.

  • Bike Fest 2023 on June 17 will have shuttles, food, music, and epic trail riding.

  • The Valemount Farmers’ Market is on Thursdays from 4-7 PM, starting June 15

For the full events schedule, check out VisitValemount.ca.

What sustainability initiatives is Tourism Valemount involved with?

The Chinook salmon have been greatly impacted by the Big Bar Slide so Tourism Valemount partnered with the Simpcw Nation and Spruce City Wildlife Association to co-host the release of over 20,000 Chinook salmon fry into Swift Creek.

The Swift Creek Chinook salmon population is of particular importance because it is considered an at-risk or endangered population. Factors such as habitat degradation, overfishing, pollution, and climate change have contributed to declines in their numbers.

Protecting and restoring at-risk salmon populations like the Swift Creek Chinook salmon is crucial for maintaining the health and biodiversity of freshwater ecosystems. Salmon play a significant ecological role as they bring nutrients from the ocean to freshwater systems, providing food for other organisms and contributing to the overall balance of the ecosystem.

Efforts are being made to protect and restore the Swift Creek Chinook salmon population. These efforts involve habitat restoration projects, such as improving water quality, restoring spawning grounds, and creating fish passages to enable their migration.