Destination BC Learning Centre

Destination BC hosts a Learning Centre that provides access to free resources and tools, best practices, workshops, and training programs for BC’s tourism industry.

New content is added regularly for tourism businesses to grow their skills in eight subject areas: digital marketing, experience development, social media marketing, travel trade & travel media, applying insights, safety & emergency preparedness, accessible tourism, and the Super, Natural British Columbia® brand.

Here is some recent content that may be of interest:

• Top Tips for a Successful Photo or Video Shoot

• Booking Engine Guide

• Creating Content that Drives Action Along the Travel Path to Purchase

• Instagram Stories, Reels, Guides, and IGTV: How to take advantage of IG’s new formats