Communities, Regional Thompson Okanagan Tourism Association Communities, Regional Thompson Okanagan Tourism Association

Regional Tourism Pledge NEW VIDEO

Resiliency at the Heart of the Thompson Okanagan Regional Pledge

 

In November 2019 we launched the Thompson Okanagan Tourism Pledge entitled "Seven Affirmations for Seven Generations" drawing from rich indigenous values 

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1 |  TRUE ROOTS

2 |  TREAD LIGHTLY
3 |  GOOD NEIGHBOUR
4 |  TRAVEL SAFELY
5 |  LIVE IN HARMONY
6 |  CHOOSE LOCAL

7 |  EDUCATE OTHERS

SIGN THE PLEDGE
TOTABC.ORG/PLEDGE

We envisioned the Regional Pledge as a critical step in reaffirming all that we hold dear. Helping to remind every one of us that we are but visitors and caretakers of this land, whether we call it home, spend our lives here, or merely chance upon it for a moment in time. Impressing upon us the importance of thoughtfulness, mindfulness, kindness, and care in all that we do.

Little did we know how quickly our world could change, how instantly our lives would be thrown into chaos, and how, in what felt like merely days, our health and well-being whether personal, mental, or financial would be put in grave danger. We have been through a very dark moment in history, one we were not fully prepared for, and by and large did not anticipate.

Today, as we begin to slowly and cautiously awaken from these weeks of lockdown, begin to open our lives back up, start engaging with neighbors and friends from near and eventually from far; these Seven Affirmations are more important than they have ever been. Take time to read them, think about their meaning, to understand, and appreciate how they can guide us forward and to commit to them. We hope you will share them with those you encounter and ask them to also make a commitment to these values, as we all work toward a new way of life and a new way of living together safely.

7 Affirmations for 7 Generations | Tourism Resiliency Video

We knew these words were important in November 2019 when we launched the Pledge, but today we know they truly speak directly to the future more than ever. These seven affirmations provide clarity, direction, kindness, and calm. They are a thoughtful way forward after a very difficult journey.

True Roots, Tread Lightly, Be a Good Neighbour, Travel Safely, Live in Harmony, Choose Local, Educate Others

Learn more about the Regional Tourism Pledge 

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