Supporting Our Industry: Registration Now Open for the BC Hospitality Foundation #HospitalityHustle
It is tremendous to see so many organizations working to create virtual events and activities. Registration is now open for the #HospitalityHustle, presented by Odlum Brown, in support of the important work the BC Hospitality Foundation continues to do for our industry.
It is tremendous to see so many organizations working to create virtual events and activities while restrictions are still in place preventing traditional events and fundraising activities from taking place.
One new initiative, raising funds for the BC Hospitality Foundation is the #HospitalityHustle, presented by Odlum Brown Limited.
The BC Hospitality Foundation has long been in place to provide financial assistance to industry employees when they are facing a crisis due to health-related challenges not covered under benefits. They also offer scholarship programs to support students enrolled in hospitality-related training in BC to help foster the development of our future tourism leaders.
Right now they need our help and support to ensure they have the funds to continue to do the tremendous work they do. Registration is now open for the #HospitalityHustle and it is easy to get involved. Set a physical activity goal of your choice, anything from a 30-minute walk with your dog, to a 5km run, playing Frisbee, skiing or even dance... and post your video or photo on social media using #HospitalityHustle.
A variety of prizes and discounts will be drawn and awarded to registered participants and the event will conclude with a province-wide dance party on May 30th, 2021.
Individuals or teams can register online at BCHF Odlum Brown #Hospitality Hustle, challenge others to get involved, and be sure to contact lucy@bchospitalityfoundation.com
The BCHF is here for the tourism industry, let's make sure we are here for them.
- The TOTA Team
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Recipients of B.C.'s Community Economic Recovery Infrastructure Program (CERIP) Announced
Nine projects within the Thompson Okanagan region were recently announced as recipients of the Provincial Government’s Community Economic Recovery Infrastructure Program (CERIP) for the Destination Development Stream.
We are pleased to share that the following projects were recently announced as recipients of the Provincial Government’s Community Economic Recovery Infrastructure Program (CERIP) for the Destination Development Stream:
Salmon Arm Museum and Heritage Association | Completion of Cultural Heritage Attraction
Bonaparte Indian Band | Phase 2 of the Mcabee Trail Project
North Okanagan Regional District | Okanagan Rail Trail Connection
Osoyoos Desert Society | Desert Centre Boardwalk Trail Rehabilitation
Kamloops Wildlife Park Society | Accessibility improvements
Nicola Valley Fall Fair Association | Fall Fair building improvements
Freshwater Fisheries Society of BC | Merritt and Nicola Valley fishing access improvement Project
Sun Peaks Recreational Trail Association | Destination Trail Development
Greater Kamloops Motorcycle Association | Duffy Lake Recreation Site & Trail Development
Other Regional projects were funded through other CERIP Streams. Of note, the Thompson Okanagan Tourism Association received funding through the Rural Development Stream to implement recommendations within the KVR Masterplan. Much of the funding will go directly towards creating a better trail experience with improved signage and on trail amenities between Mile 0 and Little Tunnel.
For more information regarding this project, please contact Mike Overend at industrysupport@totabc.com.
- The TOTA Team
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How Can Your Organization Pay it Forward?
No matter how small the gesture it is important, now more than ever, to find ways that we can give back to our communities and to others around us that may need a little assistance.
This past Friday, the team at TOTA had a "virtual" Staff Retreat. It was a full day of departmental presentations, reviewing goals and priorities as well as spending some much needed time together with a few social activities.
As part of the activities over lunch we engaged in a short cooking lesson, via zoom, with the assistance of Chef Liam from Brodo Kitchen in Penticton. To say the least it was entertaining, informative and definitely tasty. At least it was tasty for most of us, however there may have been a few minor mishaps in some of the kitchens!
Far more importantly, it was an opportunity for us to give back. While we were learning to make a delicious Parmesan Tomato Soup, with a fair bit of garlic, Chef Liam was making an additional 20 litres of this soup to donate to the South Okanagan Women in Need Society (SOWINS) on our behalf.
This is a program that used to be offered at Brodo pre COVID, however as a result of the gathering restrictions it had to be suspended. We really appreciated the willingness of owner and Chef Paul Cecconi together with his colleague Chef Liam for letting us bring the concept back to life "virtually"!
No matter how small the gesture it is important, now more than ever, to find ways that we can give back to our communities and to others around us that may need a little assistance. Whether you are able to find the time to volunteer, assist a neighbour or friend, pay it forward at your local coffee house or simply find opportunities for random acts of kindness, everything helps.
And Remember... it has been proven that giving not only assists in bringing happiness to others but actually does even more for the person giving. Thank you again Brodo Kitchen for helping us to Pay It Forward.
- The TOTA Team
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The Good News(letter) | March 5
Through all the changes and uncertainty, we're continuously inspired by the resiliency and innovative spirit of the people behind the businesses. The Good News(letter) is brought to you twice a month by the TOTA team for a little bit of good news from around the Thompson Okanagan and globe.
Through all the changes and uncertainty, we're continuously inspired by the resiliency and innovative spirit of the people behind the businesses. There's a lot going on in the world of Travel & Tourism - here are some good news and happenings from within the region and around the globe.
The Good News(letter) is brought to you twice a month by the TOTA team.
Thompson Okanagan
The much-anticipated reopening of Naramata Inn for the 2021 seasons starts rolling out on March 10! The Inn will start welcoming overnight guests on Friday, March 19 and with nearly 50% of rooms already booked they are off to an exciting start!
The Penticton Art Gallery and Cannery Brewing have partnered for a new public art project called SQUARE. Eight local artists have been selected to create 4’ x 4’ mini murals to be unveiled at Cannery Brewing. In the summer, the murals will be moved outside to Cannery Brewing’s Backyard and auctioned off to the public in the fall.
In partnership with TELUS, Big White Ski Resort has launched a new, family friendly and COVID-safe 'match the time' race on the snowcross track in TELUS Park. The TELUS Snowcross Challenge will run on three Saturdays in March (13th, 20th & 27th), with awesome prizes in store for those who participate and those who match Loose Moose's time.
Around the Globe
Japan Airlines (JAL) flew its first commercial flight on Sustainable Aviation Fuel (SAF), which came from an unconventional source: used cotton clothing. The project involved 50 local companies helping to collect upwards of 250,000 pieces of clothing.
Chef Anthony Myint is helping restaurants fight climate change by connecting regenerative agriculture to the consumer dining experience through @zerofoodprint - helping restaurants assess emissions, improve processes, and purchase carbon offsets.
Do you have good news or a remarkable story you'd like to share?
Time to Come Together (Virtually) to Reflect, Share, Appreciate & Dialogue
It is time to once again gather together (virtually) and more important than ever that we do so. It is time to reflect, share, appreciate, and dialogue about where we have been and where we are going.
It is almost impossible to believe that just one year ago our industry partners were about to gather together in Victoria for the annual TIABC Tourism Industry Conference unaware of what lay ahead.
That week, while there was mounting discussion around the Coronavirus, we truly had no idea of the tremendous and unfathomable impact the virus would have on tourism in British Columbia, Canada and the World.
Little did we know that within a few weeks so much of what we considered normal and took for granted would be dramatically changed. Travel and tourism would be literally shut down, we would come to learn what self isolating and gathering with our bubble meant and words like zoom and pivot would become a regular part of our vocabulary.
It has definitely not been an easy year and we know the way forward is still very uncertain, but it is time to once again gather together (virtually) and more important than ever that we do so. It is time to reflect, share, appreciate, and dialogue about where we have been and where we are going.
TIABC together with the BCHA are hosting this year's Tourism Industry Conference March 8th - 12th. The cost is just $99.00 per person or $250.00 for a company (up to four persons). They have a tremendous line-up of presentations, keynote speakers and workshops. There is even a Tuesday night Craft Beer Tasting event for just $20.00.
To learn more and to register go to: www.BCTourismAndHospitalityConference.com.
We look forward to "seeing" you there...
Keeping Guests and Staff Safe During COVID-19
TIABC has invested in a series of videos that will act as PSAs educating multiple audiences about the province’s health and safety protocols, what businesses are doing to ensure their customers, guests, employees and communities are safe and protected, and to reiterate the provincial tourism marketing messaging “Know Before You Go”. The first of a series of four videos was produced for the hotel sector with guidance and support from the BC Hotel Association and other partners.
- The TOTA Team
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The Good News(letter) | February 19
Through all the changes and uncertainty, we're continuously inspired by the resiliency and innovative spirit of the people behind the businesses. The Good News(letter) is brought to you twice a month by the TOTA team for a little bit of good news from around the Thompson Okanagan and globe.
Through all the changes and uncertainty, we're continuously inspired by the resiliency and innovative spirit of the people behind the businesses. There's a lot going on in the world of Travel & Tourism - here are some good news and happenings from within the region and around the globe.
The Good News(letter) is brought to you twice a month by the TOTA team.
Thompson Okanagan
The #exploreKelowna Local Savings Pass has just launched with over 80 participating businesses! The pass offers participants access to exclusive discounts and offers for local restaurants, attractions, staycations, and more.
Globe Dining has turned their signature dessert into a "Smore-a-Gram" for contactless delivery in Big White and Kelowna: housemade giant marshmallows, chocolate ganache, graham crackers, honeycomb + personal tin of fire pit fuel with skewers, matches and finger wipes to create a Globe Tabletop S'mores toasting experience at home!
TOTA's Accessibility Specialist and Gold-medal Paralympian, Sonja Gaudet, offers advice on how to make Vernon's oldest theatre more accessible to people with mobility challenges! (There is also a GoFundMe page set up to help keep the historic theatre's doors open!).
A group of UBC Okanagan students under the University's Enactus program have reinitiated the Smart Meals program - where partial proceeds from items purchased from sustainable, plant-based restaurants and merchants are donated to local food banks.
Around the Globe
A new gallery opening at the trail to Everest based camp in Nepal will be displaying works of art made out of garbage taken from Mount Everest. Artists will be transforming some of the large amounts of garbage left behind annually and work with locals to teach them how to create their own artwork out of garbage.
Do you have good news or a remarkable story you'd like to share?
BC Small & Medium-Sized Business Recovery Grant
There have been a number of changes to the BC Small and Medium-Sized Business Recovery Grant since it was originally announced, however, there still seems to be some confusion around the Eligibility Criteria. Outlined below are the most recent changes to this program and we encourage you to review them closely.
Understand the Details | You May Still Qualify
There have been a number of changes to the BC Small and Medium-Sized Business Recovery Grant since it was originally announced, however, there still seems to be some confusion around the Eligibility Criteria. Outlined below are the most recent changes to this program and we encourage you to review them closely.
It is also important to note that while there is a requirement for the development of a recovery plan there is an allocation of $2,000 to support the preparation of that plan.
If you are a tourism stakeholder in the Thompson Okanagan Region and, after reviewing the changes to the program you are still deemed to be ineligible, we want to hear from you at recovery@totabc.com. The changes that have been made to-date have been the result of receiving stakeholder input and feedback.
These funds will only be available until March 31st, 2021 and we want to help ensure that, if at all possible, those businesses needing this financial support are able to receive it.
Updates to Business Eligibility Criteria
Sole proprietorships & partnerships with no staff are now able to apply for the program
Businesses that have been in operation for the last 18 months are now eligible (reduced from three years)
Businesses that are temporarily closed or seasonal are now eligible
Reduced the lost revenue requirement from 50% to 30% at some point during May 2020 to present – and seasonal businesses have the flexibility to show loss
Removed the requirement for grant applicants to list GST, PST, and WorkSafeBC Registration numbers
Updates to Tourism Eligibility Criteria
Increased grant amounts available to tourism-related businesses of up to $15,000 on top of the base grant
Updated definition of tourism to match Statistics Canada
“Tourism” definition expanded to make it broad and trust-based
Seasonal businesses can provide information relevant to their specific business cycle – so things like revenue losses comparisons may be different for them – and they can still apply
- The TOTA Team
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Why Your Digital Presence Is Essential
Now is the time to make sure your business is competitive and easily accessible to consumers as we move toward a time in the near future when our visitors are coming back.
Do You Know How Much More Essential the Pandemic Has Made Your Business' Online Presence?
Recent studies have shown the tremendous growth in online shopping not just since the Pandemic but certainly, COVID-19 has exponentially added to those that are surfing and shopping from the comfort of their computer, Ipad or phone.
It was reported this week that in 2016 Canadian consumers, purchasing from Canadian companies (excluding any foreign retailers) spent $12.3 billion, compared to $22 billion in 2019 and up a further 6.0 percent in 2020 hitting an all-time high of $32.8 billion.
The consumer has been changing for years now however that change is happening far more rapidly in the past 11 months. Online is important to your business as we move through this period and into what will be a time of recovery.
As part of the ongoing BC Tourism Resiliency Network, our Program Advisors want to assist you in navigating what can be the intimidating and challenging digital world.
The Digital Support and Literacy Program has been developed to provide tourism businesses with one on one guidance in determining where you currently are digitally and where your business needs to be.
As part of this program, a digital marketing expert will offer complimentary services to:
Make urgent updates to your website, such as changes to your operations and the addition of your COVID-19 Safety plan
Claim your Google My Business listing
Set up your TripAdvisor listing (linked to the HelloBC listing)
Set up a social media account (Facebook, Instagram)
Provide recommendations on where your efforts should be focused now and into the coming weeks.
Now is the time to make sure your business is competitive and easily accessible to consumers as we move toward a time in the near future when our visitors are coming back.
Registration information will be available later this week and will be found on TOTABC.org/resiliency.
- The TOTA Team
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Support Our Restaurants
Now is the time to show support for restaurants by taking action. You can take part both as an individual and by encouraging your community to take a stand.
There was a very poignant PSA released on television and online last month that speaks to all of the moments that restaurants have played in our lives. The video is part of Restaurants Canada's campaign, "Picture Your Life Without Restaurants," which is a reminder of all of the very special occasions we have shared thanks to the food and beverage industry.
Restaurants are where we have celebrated birthdays and anniversaries, perhaps had a first date, gotten engaged, or simply enjoyed time with friends or family at the end of a long week. Dining out is more than eating for sustenance - a meal can bring people together in a place where cherished memories are created, feeding not only your body but your soul.
As our entire tourism industry continues to struggle through the lengthening period of this pandemic, Restaurants Canada is reporting that Canadians have already seen 10,000 restaurants close across the country, losing over 850,000 jobs... with more anticipated. Most restaurants in Canada and certainly in our region are owner-operated and each one that closes is the end of a dream for an entrepreneurial spirit who worked tirelessly to help create our special moments.
#RestaurantsAreFamily Toolkit
Now is the time to show support for restaurants by taking action. You can take part both as an individual and by encouraging your community to take a stand.
The toolkit provides you various ways to get involved.
1. Pledge your support on SupportRestaurants.ca
2. Post photos of restaurant moments on Facebook, Twitter, Instagram, and LinkedIn
3. Include the “SupportRestaurants.ca” URL and hashtag, #RestaurantsAreFamily, in all your social posts
Restaurants Canada has provided a social media toolkit to make it easy to spread the word to your staff, your customers, and your community about how they can support restaurants during this time.
Supporting Thompson Okanagan Restaurants
In British Columbia, we are fortunate that regulations have allowed restaurants to stay open in autumn and winter and we can still support restaurants by dining "within our bubble." Alternatively, for those that may not feel comfortable dining out, many offer special take-out menus, ready to heat meals, or meal prep kits which you can prepare with their quality ingredients, offering through pick up and delivery options. Even the purchase of gift cards will help give hope for future days.
Dine Around British Columbia Starts February 5
The BC Restaurant & Food Services Association (BCRFA) is once again coordinating the popular Dine Around event from February 5 - to March 7, 2021. Participating restaurants will offer three course menus costing $15, $25, $35, $45, or $55 per person. Some restaurants will offer the option to ‘take-out’ their Dine Around menu. Registration is still open for restaurants to participate.
This is one fantastic opportunity for locals to support the restaurant industry.
Every Meal Counts
As you are able, take the time to enjoy a meal or a Dine Around menu this month. This is an industry that survives on small margins and none of the current changes and pivots will make up for what once was or will sustain them for the long term. However, each time you choose to support them you are helping make a difference.
Our collective efforts can make can help ensure our dining options continue to be there now and for the future.
- The TOTA Team
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The Good News(letter) | January 29, 2021
Through all the changes and uncertainty, we're continuously inspired by the resiliency and innovative spirit of the people behind the businesses. The Good News(letter) is brought to you twice a month by the TOTA team for a little bit of good news from around the Thompson Okanagan and globe.
Through all the changes and uncertainty, we're continuously inspired by the resiliency and innovative spirit of the people behind the businesses. There's a lot going on in the world of Travel & Tourism - here are some good news and happenings from within the region and around the globe.
The Good News(letter) is brought to you twice a month by the TOTA team.
Thompson Okanagan
After having to cancel in 2020, the annual Abbotsford Tulip Festival will be permanently relocating to Armstrong in the North Okanagan once the time is right to "rebloom". In past years, visitors from all over B.C. traveled to be a part of this beloved spring event!
The Luv'n the Loops Passport is at the halfway point of its year-long campaign and, so far, participation and engagement has exceeded expectations! All about supporting local, the program offers participants special discounts, surprises, prizes, and contests!
Osoyoos' first microbrewery, North Basin Brewing at Watermark Beach Resort, opened its doors last weekend with a socially-distanced grand opening! The taproom is ready for guests to enjoy a range of craft beers - orders can also be placed online for take-out.
Around the Globe
United Airlines has announced a multimillion-dollar investment in a carbon-capture project involving direct-capture technology to remove carbon dioxide from the air. This is part of the airline's plan to be 100% "green" by 2050, which also includes investments in sustainable aviation fuel.
Do you have good news or a remarkable story you'd like to share?
Support for Tourism Companies in 2021
Now is the time for making plans and preparations for that day in the future when tourism begins to reemerge and we begin to rebuild. The team at TOTA has been working on a number of initiatives to assist tourism operators in moving forward better and we hope you will take time to learn more about them. Supports include the Tourism Skills Training Program, the Tourism Resiliency Program resources, Ideas Labs peer-to-peer online learning, Biosphere Commitment Program & Eco Efficiency Assessments, and the Strong Earth Youth Summit, a virtual event cohosted by TOTA on April 29, 2021.
It is incredible to realize that we are almost through the first month of 2021 and, while we all dreamed the new year would miraculously end the battle with COVID-19, we also knew that wasn't possible. We are hopeful that in the next few months, life will start to resemble something more like normal and this is the beginning of the end of this pandemic.
Now is the time for making plans and preparations for that day in the future when tourism begins to reemerge and we begin to rebuild. The team at TOTA has been working on a number of initiatives to assist tourism operators in moving forward better and we hope you will take time to learn more about them.
Snowshoeing on the trestles in Myra-Bellevue Provincial Park / The Great Trail of Canada.
Here is an overview of some TOTA programs available to support the tourism industry:
Tourism Skills Training Program
Coming up quickly this February 3 is the application deadline for TOTA's new live virtual Tourism Skills Training (TST) Program, developed to assist individuals to grow their employability whether they are unemployed, or working a casual, seasonal or part-time position. This fully funded training program starts February 8 and concludes on May 5. Seats are limited.
To learn more and apply, go to TOTABC.org/Training.
Tourism Resiliency Program
Our TOTA advisors continue to provide one-on-one support to businesses through the regional Tourism Resiliency Program. We will work with you to navigate the various supports offered by the provincial and federal governments.There are a wide variety of upcoming webinars and past recordings as well as other supports that our advisors can connect you with, including expert business mentorship, micro loans, and mental health support.
Learn more and register for free support at TOTABC.org/Resiliency.
Ideas Labs - Peer-to-Peer Learning for B.C. Tourism Businesses
The BC Tourism Resiliency Network has announced four new topics from January to March 2021. Each Ideas Lab kicks off with a short presentation by a BC-based tourism business, designed to ignite inspiring conversation during the facilitated discussion.
Andrea McFadden of the Okanagan Lavender & Herb Farm will kick start the Ideas Labs conversation on Building Back Better: Contributing to a Better Future for Tourism. Other topics include meetings & events, customer loyalty, and business model innovation for a sustainable future.
Learn more and register for these free sessions at TOTABC.org/directory/ideas-labs.
Biosphere Commitment Program & Eco Efficiency Assessments
A sustainable and resilient industry is our collective goal as we move forward better. TOTA is assisting tourism operators through the Biosphere Commitment Program and Eco Efficiency Assessments.
Learn more and register for a free assessment at TOTABC.org/eco-efficiency-program.
Strong Earth Youth Summit (SEYS) - TOTA Partnering to Host Virtual Event on April 29, 2021
Finally, we are very excited to work in collaboration with SunX Malta to host the first 2-day climate friendly youth travel summit that will take place virtually, starting in Canada on April 29. We will have more information when registration opens in the next few weeks.
Moving Forward Better
With eleven months to go before we welcome 2022, let's do everything we can to stay safe, healthy, keep COVID-19 numbers low, and prepare for the future.
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Regional Domestic Tourism Skills Training Program
TOTA is Offering a Fully Funded Skills Training Program for Tourism Workers to Start or Expand Their Career. The February 3 deadline for applications is fast approaching, and seats are limited. Learn more and apply at TOTABC.org/Training
TOTA is Offering a Fully Funded Skills Training Program for Tourism Workers to Start or Expand Their Career
With many weeks before winter is truly behind us, spring and the idea of economic recovery are top of mind. This is a perfect time for individuals interested in employment in tourism to upgrade skills and take steps to be well-positioned for the tourism jobs market as it re-emerges.
TOTA has recently received funding to deliver a 13-week domestic tourism skills training program for unemployed or precariously employed individuals, designed to help entry-level seasonal, casual, or part-time employees interested in growing into full-time tourism employment.
Beginning on February 8, the program will focus on domestic tourism, including local and regional tourism priorities and identifying a potential career path. Participants will learn about Tourism and Hospitality trends, regional experiences, and the delivery of day-to-day guest service, including an overview of Indigenous tourism, accessible tourism, and sustainable tourism. Participants will receive guidance on starting a tourism career and ongoing professional development through the program's industry mentorship component and a virtual job fair.
Program delivery will be 100% "live" online learning guided by industry facilitators, tourism professionals, and guest speakers, that will enable us to support as many individuals as possible and reach those in smaller and remote communities.
All participants require is a reliable internet connection and a strong desire to expand their employment value within the tourism industry.
This is a fully funded program, and we encourage anyone interested in expanding their employability within tourism in the Thompson Okanagan region to learn more and consider registering. Priority will be given to marginalized and underrepresented groups. Anyone ages 15 and above is eligible to apply.
The February 3 deadline for applications is fast approaching, and seats are limited.
Learn more and apply at TOTABC.org/Training
Spread the Word
Please share this opportunity with anyone looking to expand their career in the tourism industry, especially unemployed or seasonal, casual, and part-time employees looking to expand their career.
We created sample content to share on bulletins, email newsletters, website listings, and social media:
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The Good News(letter) | January 15, 2021
Through all the changes and uncertainty, we have been continuously inspired by the resilience and innovative spirit of the people behind the headlines, numbers, and figures. The Good News(letter) features a remarkable story from our region, plus a snapshot of regional and global good news. Brought to you twice a month.
Through all the changes and uncertainty, we're continuously inspired by the resiliency and innovative spirit of the people behind the businesses.
The Good News(letter) is brought to you twice a month by the TOTA team.
Happy New Year!
Brand new look, same idea:
There's a lot going on in the world of Travel & Tourism - here are some good news and happenings from within the region and around the globe.
Thompson Okanagan
Kamloops' Bright Eye Brewing just opened up a heated patio complete with fire tables & games for guests to enjoy a pint or flight along with some fresh air and backyard firepit feeling.
Despite the tumultuous year, Grape Escapes has received the 2020 Trip Advisor Travellers' Choice Award, and the Gold Award from both Best Of Penticton & Best of South Okanagan as the top wine tour company! Congratulations!
Country Bakery in Armstrong has a brand new website showcasing their delicious European style pastries + more. They also recently won the 2020 Professional Grilled Cheese contest’s People’s Choice award!
Around the Globe
The "first energy-positive hotel", named Svart, is expected to open in Norway's Arctic Circle at the base of a glacier in late 2022. The property aims to be fully off-grid, carbon neutral and zero waste within its first five years of operation!
After having to close to customers, Hofbräu Berlin opened its doors to the city's homeless population, offering warm meals, facilities, services, and continued work for employees in partnership with local welfare organizations.
Do you have good news or a remarkable story you'd like to share?
Check In With Yourself Over the Winter...
TOTA has partnered with the Canadian Mental Health Association (CMHA) Kelowna and Thoughtfull Workplace Wellness Strategies to support the mental well-being of tourism business operators and professionals through the COVID-19 pandemic. We have compiled resources to help you stay healthy, both physically and mentally. Check-in with yourself and others, and be sure to reach out for help if you need it.
By now most of us understand and believe in the importance of wearing masks, washing our hands, and physically distancing to prevent the spread of the COVID-19 virus especially during these winter months. However, not everyone fully realizes or appreciates that it is equally necessary to take steps to stay mentally healthy.
Enjoying a quiet moment at Chute Lake Lodge in the Central Okanagan. Credit: Destination BC / @vancouverfoodie.
Living through the pandemic in the spring was substantially different than going through lockdowns and restrictions during the dark days of winter. Staying mentally fit and strong is both challenging and extremely important. While experts indicate that it is not unusual during these times to feel distressed, anxious, confused, or even angry, taking steps to prevent these feelings from worsening is critical.
What we should do to look after our mental health may seem obvious but that does not mean we follow our own best advice. Eating a well-balanced diet, reducing alcohol intake, and getting plenty of rest are habits that promote good health at any time. However, it is also recommended that we take the time to get fresh air and exercise, stay connected with others via phone or video chat, and explore new ways to express ourselves and our feelings through art, writing, meditation, or music.
Eventually, this will be in the past and our overscheduled, highly socialized lives will return. For now, while it may be uncomfortable, we can use this social "time out" to grow and mature, if we take the time to do the mental work.
At TOTA, we are pleased to have partnered with the Canadian Mental Health Association (CMHA) Kelowna and Thoughtfull Workplace Wellness Strategies to support the mental well-being of tourism business operators and professionals through the COVID-19 pandemic.
Visit the Tourism Resiliency Program Mental Health Support page for information on the following resources:
Free personal wellbeing resources for individuals, including virtual counselling services
Free Workplace Psychological Health & Safety Training introduction course
Workplace advising services & support - participants of the Thompson Okanagan Tourism Resiliency Program can receive a reduced and subsidized rate.
As well, TOTA hosted two excellent webinars with CMHA which are available as recordings:
For general and ongoing business support through this time, you can connect with a TOTA advisor in the Thompson Okanagan Tourism Resiliency Program or reach out to us any time through Recovery@TOTABC.com.
We hope these resources will help you stay healthy, both physically and mentally. Check-in with yourself and others, and be sure to reach out for help if you need it.
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Here We Go!
There is nothing we can do but dive right into 2021, so here we go! We hope you had a chance to catch your breath even briefly over the holidays and are ready, like we are at TOTA, to get the new year started. Learn more about the opportunities TOTA is offering to support the tourism industry, including the Tourism Resiliency Program, the Biosphere Commitment Program, and the new Canadian Tourism Professionals Certificate for Domestic Tourism (apply now for February 8, 2021 intake).
There is nothing we can do but dive right into 2021, so here we go! We hope you had a chance to catch your breath even briefly over the holidays and are ready, like we are at TOTA, to get the new year started.
Admiring the reflection on an icy Christina Lake, the eastern point of the Thompson Okanagan region. Photo via Boundary Country by Darren Robinson.
There are many programs and initiatives to advance this year and our team has been taking the time to review and rework a number of them to make sure they address the industry's needs and can be easily accessed.
Tourism Resiliency Program
The Tourism Resiliency Program (TRP), launched in 2020, continues into 2021 and if you have been part of the program we hope that you will continue to watch for new webinars, take advantage of the training opportunities, and the one-on-one meetings with TOTA's advisors. If you have not worked with our TRP advisors in the past year and feel you could benefit from speaking with one of them you can learn more and register or connect with us by emailing Recovery@TOTABC.com.
Biosphere Commitment Program
Biosphere Commitment and stakeholder participation continue to expand and more of our members are taking the opportunity to have an eco-efficiency assessment, work on their health and safety plans through our go2HR representatives, and explore many new additions to the overall program to assist travel businesses in developing and implementing sustainability goals. If you would like to know more please connect with us through the Expression of Interest form.
Tourism Skills Training Program for Domestic Tourism
TOTA has been awarded funding to deliver the Tourism Skills Training (TST) Program for Domestic Tourism. This fully funded, market-driven employment program will help the region’s employers and employees capitalize on domestic tourism by focusing on training skills development for the region's tourism labor force.
In partnership with TOTA, and delivered by the University of Victoria-Peter B Gustavson School of Business, this full-time, online program will prepare participants for positions within the domestic tourism sector in the Thompson Okanagan region. Delivered over a 13-week period, the program will include instructional days, mentorship, employment coaching, and job placement support.
The program is focused on those whose jobs have been impacted by COVID-19 and who are unemployed or precariously employed individuals (casual, seasonal, or part-time). Priority participants will be persons with disabilities, Indigenous peoples, and immigrants. Eligible participants must be at least 15 years of age and workers 55+ are encouraged to apply.
Participant selection for the 60 seats in the program will begin in January with a training start date of February 8, 2021.
Keep Connected in 2021
These are but a few of the many many things that will be happening at TOTA to start the new year and we will continue to make sure that you are updated on the other many initiatives planned for 2021. This year will still bring the tourism industry many challenges, however collectively we will work with you to grow and strengthen our industry for the future.
Keep connected and watch for updates through our News Centre for ongoing information.
Move Forward Better in 2021
Most of us are very glad to be ushering out this year and ringing in a new one, believing in all the promise it may hold.
Most of us are very glad to be ushering out this year and ringing in a new one, believing in all the promise it may hold.
It will be incredible to read what the history books eventually tell us about 2020. However, regardless of whether it becomes known as The Great Pause, or The Year that Time Stood Still, or even if the outcomes create a new and better world order, we who have lived through it will always know how challenging a year it really was.
There is no question that, in the past ten months, we have lost our innocence and that, as we go forward, while we have gained wisdom and insight, we have learned a lot about our fears, stresses, and the impact of long-term anxiety.
If we at TOTA could wish for anything for 2021, our hope is that we collectively find health and well-being that is not just physical in nature but provides the mental strength and fortitude that will enable us to take on whatever this new year brings. Let's hope we can take the past year's many lessons to help become more enlightened citizens of the world and move forward better, together.
Without question, the road ahead is not straight, nor will it be smooth, but there is hope that comes with each new year, a renewed hope and spirit that our world needs now more than ever.
Raise a glass and a toast to all for having made it to the end of 2020; our tourism industry has been beaten up but not beaten, we are resilient, and we are ready for this new year and better days ahead in 2021.
Happy New Year from the entire Team at TOTA
Take Time to Reflect this Holiday Season
My wish for all of us this holiday season is that we can take this time to consider how we want to be different, better, more considerate, more appreciative of all that we have and all that is possible for the future. That we find contentment in our own company, peace in our own thoughts, and the strength to get through this period in history. And, while it is not the same, we can still stay connected through the marvels of the modern technology, making sure those around us, both near and far, know that they are in our hearts and minds.
As I sit to write this year's Christmas message it is almost unfathomable to realize what we have been through in the past ten months. The world as a whole, our country, the province of B.C., and certainly the tourism industry has been challenged in a way we have never experienced in this generation. Not one among us could have anticipated in December of 2019 where we would be in 2020 as we approached the holiday season.
Tremendous loss has permeated this year's story, be it through business, individual employment, personal freedom, or worst of all, lives. We have been under attack by an unknown, invisible enemy and no longer feel safe in the company of our own friends and family, let alone strangers. Uncertainty and anxiety have touched even the most strong and certainly have caused vulnerable individuals to be even more so.
While it is very hard to accept what is taking place and how so much has dramatically changed in a short time, it is equally important to remember that this will end. With the arrival of the vaccine, we know that while it will take time there is an end in sight and we will before too long, go back to a new version of normal.
Perhaps, there is an opportunity to appreciate the possibilities of what lay ahead in the quiet and silence of these holidays. To remind ourselves of what we truly hold dear and as and when life begins to resume, that we ensure we do not take "regular life" for granted. Spending time with others, traveling, visiting, gathering together, will all resume in the weeks and months to come and we may never again have a moment to pause and reflect on what is important.
My wish for all of us this holiday season is that we can take this time to consider how we want to be different, better, more considerate, more appreciative of all that we have and all that is possible for the future. That we find contentment in our own company, peace in our own thoughts, and the strength to get through this period in history. And, while it is not the same, we can still stay connected through the marvels of the modern technology, making sure those around us, both near and far, know that they are in our hearts and minds.
Be Kind, Be Calm, Stay Healthy
Merry Christmas and Happy Holidays
- Glenn Mandziuk, TOTA President & CEO
Connect With TOTA
Vote for Thompson Okanagan at Lonely Planet Readers' Choice Awards
The Thompson Okanagan region has been invited to participate in Lonely Planet's Best In Travel Readers' Choice Awards. It would be outstanding to have the Thompson Okanagan region recognized internationally for our collective efforts towards sustainable and responsible tourism. Voting closes December 31.
The Thompson Okanagan region has been invited to participate in Lonely Planet's Best In Travel Readers' Choice Awards. It would be outstanding to have the Thompson Okanagan region recognized internationally for our collective efforts towards sustainable and responsible tourism, as outlined in the updated 10-year regional tourism strategy, Embracing Our Potential 2.0.
Sustainable experiences in the Thompson Okanagan include accessible nature, parks and protected areas, Indigenous cuisine, locally grown food, and biking trails. Photos from Destination BC Content Hub.
The Readers' Choice initiative was launched last year to give Lonely Planet readers an opportunity to share and celebrate their favourite destinations, organizations, products, and experiences. This year, the awards have been adapted into three overarching categories: Sustainability, Community, and Diversity. As tourism starts to come back in the weeks and months ahead, we know that all three of these priorities will be top of mind as we Move Forward Better.
From now throughout the month of December, you can vote for your favourite Destination in the three noted subject areas, with winners announced in mid-January. It is free to participate and all you need to make a nomination is a working email address.
Here's how to nominate the Thompson Okanagan in three easy steps:
1. Go to the Lonely Planet's Best In Travel page before December 31, 2020
2. Nominate the Thompson Okanagan region in the area of Sustainability with your story of responsible tourism
3. Let your followers and industry colleagues know how to do the same by sharing the link (lonelyplanet.com/best-in-travel?ballot=open) or the TOTA News Centre Post
Life is not going to be the same for some time to come but when we are once again traveling it would be great to ensure the Thompson Okanagan's story of Sustainability is top of mind with travelers.
Thank you for taking the time to nominate the region and to continue to support the important work that we are all doing to ensure the long term success of tourism.
- Glenn Mandziuk, TOTA President & CEO
Recent News Highlights
Latest Research
The Good News(letter) | December 11
Through all the changes and uncertainty, we have been continuously inspired by the resilience and innovative spirit of the people behind the headlines, numbers, and figures. The Good News(letter) features a remarkable story from our region, plus a snapshot of regional and global good news. Brought to you twice a month.
Through all the uncertainty, we have been inspired by the resiliency and innovative spirit of the people behind the headlines, numbers, and figures.
The Good News(letter) features a remarkable story from our region, plus a snapshot of more good news. Brought to you twice a month.
This edition of Good News is brought to you by Shawn, from the Rotary Centre for the Arts in downtown Kelowna.
Feature Story:
Kamloops Wine Trail
The Kamloops Wine Trail showcases a group of wineries in the scenic Thompson Valley. 2020 meant temporary closures and many changes, including a pivot to home deliveries, curbside pick-up, and outdoor tastings. Despite the loss of out-of-province visitors this season, locals "filled the void" and winery sales were on par, if not higher in some cases! On top of that, Kamloops Wine Trail is happy to have found more partnerships and collaborations that are here to stay - "We're in this together".
Right now, they're offering Holiday Packs with a selection of six wines from three Kamloops wineries (free shipping within BC). Support local! 😊
![3[1].png](https://images.squarespace-cdn.com/content/v1/5ba2c413266c07dfca33f61a/1607725519288-4U2ONLGZBMVRMFHF1E9A/3%5B1%5D.png)
Kelowna's Rotary Centre for the Arts is open and offering several at home programs, as well as educational community programming - virtually and in person (with all protocols in place). Also, you can continue to support local artists through virtual shows!
Glohaven Community Hub is launching the Beta Test of their timely site, on a mission to provide a digital marketplace that makes it easier to shop and support local. Creators of authentic local products and experiences are invited to test with Glohaven through this link!
A View to Remember B&B (the longest running B&B in the region) just picked up two awards at this year's Key Business Awards. Owners Sue and Dann say they've had a fairly strong season and are already booking into the new year.
The Valemount Visitor Services team just earned a Travellers’ Choice award from TripAdvisor for their consistently great reviews, friendliness, and ranking in the top 10 percent of places to stop!
Do you have good news or a remarkable story you'd like to share?
Be Kind, Be Calm, and Stay Safe This Season of Giving
To all of the many tourism business employees, managers, and owners that have made valiant efforts to endure 2020, I applaud and appreciate all of your hard work and sacrifice. There will be better days to come, of that, there is no doubt, but for what we have been through and how you have all risen to the occasion, thank you for all of your hard work, dedication, and effort to move forward.
There are not many people that aren't waiting for the end of 2020 and most would consider it one of the most difficult periods of our generation. Notwithstanding the wars of the past, the COVID-19 pandemic has challenged us and continues to challenge us in ways that would have been quite unimaginable, just one year ago.
Thompson Okanagan Winter. DBC Content Hub - Apex Mountain Resort Snowboarding, Sovereign Lake Nordic Adaptive Snowshoe, Sun Peaks Resort Family Fun, Big White Ski Resort Aerial.
On a daily basis, we are being asked to adhere to new and broadening restrictions, escalating numbers of infections and deaths, financial and work worries, and the growing anxiety that comes from continual uncertainty. Now, as we approach the holidays and Christmas period, when we normally anticipate time with family and friends, the reality is becoming ever clear that this will not be a time to gather together.
It is a time, however, where we need to work together more than ever and to show appreciation for the people with us. It is a time to ensure that they know that their individual commitments and sacrifices to help get us all through this year do not go unnoticed.
I would personally like to acknowledge the many people on the TOTA team who have done just that. Each of you has made enormous changes to their day to day work as we, like so many organizations, had to find new ways to continue to operate and support our industry. Learning new skills and adapting old ones, creating new programs, and finding new partners, none of this was what any of us planned for. The team has taken on roles as counselors providing an empathic ear; resource managers to find and direct supports to the industry as they were needed; grant writers to assist in the search for funding opportunities that can move projects forward into a new and better future; and advocates to government at all levels.
None of these were roles that any of the team anticipated having in January of 2020 and yet, as we close off the year, each one of them has re-equipped themselves to be able to do these initiatives, including the Tourism Resiliency Program, adapting as the year has required.
They have worked from home, from the office, and back to their homes, been on more video calls and committee meetings than seems possible, and managed to create and execute a 2-day virtual Summit and wine tasting with over 600 attendees.
To all of the many tourism business employees, managers, and owners that have made valiant efforts to endure 2020, I applaud and appreciate all of your hard work and sacrifice.
There will be better days to come, of that, there is no doubt, but for what we have been through and how you have all risen to the occasion, thank you for all of your hard work, dedication, and effort to move forward. It has not been easy and we are not through it yet but as someone said to me recently we are at least "at the beginning of the end" of the pandemic.
I encourage you to be kind, be calm, and stay safe as we enter into this season of giving, and to find ways big and small to thank those around you for the effort they are making, not just this year, but especially this year.
Connect With TOTA
Recent News Highlights
Summit Keynote & Panel Recordings
The Summit Keynotes and Panels have been added to the TOTA News Centre and are available to watch, rewatch, and share. We invite you to learn, strategize, collaborate, and move forward better than before our speakers and industry leaders.