TOTA has launched a bi-monthly newsletter capturing the latest industry research, Entitled Friday Fast Facts to provide tourism stakeholders with information to make smart business decisions. This publication will provide a regular and timely snapshot of the current state of the regional tourism industry providing in-depth insights.
The Thompson Okanagan Tourism Association has been actively monitoring the impact of COVID-19 on the tourism industry through a variety of channels over the past several months. Business intelligence has been gathered from over 1,000 tourism stakeholders in the region via telephone and online surveys; data from our partnership with Environics Analytics received and analyzed weekly; and additional research has been sourced through the UN World Tourism Organization, Destination Canada, Destination BC, British Columbia Regional Tourism Secretariat. BC Hotel Association, go2HR, Community DMO Partners, just to name a few.