Chinese Travel Trade Fam visiting Kamloops Heritage Railway

Chinese Travel Trade Fam Visits the Thompson Okanagan

In September, 12 Chinese Travel Trade professionals visited Canada as winners of an Destination BC ‘Follow Me To BC‘ integrated campaign in China that included a contest to design tour itineraries in BC. The FAM started in Vancouver and, as part of their visit, for three days they toured the Thompson Okanagan with a Destination BC Chinese Representative. Organized and designed by Tourism Kamloops, Tourism Vernon and Tourism Kelowna/TOTA, they started in Kamloops and travelled to Vernon and finished in Kelowna with a mix of activities included that provided a good overview of what the region has to offer. The Chinese market continues to grow in BC with the Thompson Okanagan being a favourite stop for the tours.

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