The TOTA Team partnered with Tourism Penticton, the City of Penticton, Destination Canada, TIAC, and Destination BC to meet with journalists from around the world during GoMedia Marketplace 2015 in Penticton. During this amazing event, Penticton was showcased to some of the top producing travel media worldwide while they met with Tourism Professionals from across Canada. There were 314 registrants, 118 media taking appointments, 129 partners, and a total of 3,575 appointments completed.
TOTA had 53 appointments between two schedules over the two day event. Many more opportunities to pitch Thompson Okanagan story ideas occurred during social activities and tours.
GoMedia takes place every year with the 2016 event being in Montreal in October.