The Destination BC Calgary Media Event is hosted every year and is an opportunity to pitch story ideas to media including broadcast media producers, travel writers, bloggers and editors based in the c in the city. On May 7th, Howard Grieve, Travel Trade and Media Specialist along with Destination BC, the other regions of the province and key city representatives met with 24 attendees at the Avec Bistro. The chance to interact with the media happens during the reception and during dinner when a rotation of seating occurs by course. Calgary media are very familiar with BC and many of them have participated in regional fams. It is also common to meet with them at GoMedia Marketplace.
Attendees left with a double sided print version of the latest story ideas and follow up included sending out additional information and updating profiles in the TOTA CRM system Simpleview.