The Okanagan Wine Festival Society and Thompson Okanagan Tourism Association teamed up to host three well-known travel writers in region for 5 days from May 4-8. The writers were toured through the Central and South Okanagan regions as well as the Similkameen Valley. They visited wineries, restaurants, vineyards and other associated local flavours businesses while touring and tasting. The writers were able to conduct in-depth interviews with owners, vintners, chefs and vineyard operations personnel to research the stories beneath the stories. The writers were posting on social media throughout the fam and in-depth articles are sure to follow. TOTA and Okanagan Wine Festival Society staff escorted the group throughout the fam tour.